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Information and Communication Technologies in Tourism 2016: Proceedings of the International Conference in Bilbao, Spain, February 2-5, 2016 - Couverture souple

 
9783319282305: Information and Communication Technologies in Tourism 2016: Proceedings of the International Conference in Bilbao, Spain, February 2-5, 2016
Couverture souple
ISBN 10 : 3319282301 ISBN 13 : 9783319282305
Editeur : Springer, 2016

Synopsis

The papers presented in this volume advance the state-of-the-art research on digital marketing and social media, mobile computing and responsive web design, semantic technologies and recommender systems, augmented and virtual reality, electronic distribution and online travel reviews, MOOC and eLearning, eGovernment and sharing economy. This book covers the most significant areas contributed by prominent scholars from around the world and is suitable for both academics and practitioners who are interested in the latest developments in eTourism.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

À propos de l'auteur

Alessandro Inversini is senior lecturer at Bournemouth University Faculty of Management (United Kingdom). His research interests are where communication, tourism and new media overlap, ranging from design to evaluation of tourism websites, from online communication to branding and reputation, from eCommerce to eLearning.

Roland Schegg is a professor at the Institute of Tourism at the University of Applied Sciences and Arts of Western Switzerland/Valais (HES-SO Valais). Between 2000 and 2004 he was with the Ecole Hôtelière de Lausanne (EHL). He earned his BS from the Swiss Federal Institute for Technology (ETH) in Zurich and his PhD from the University of Geneva. His research interests are in the field of eTourism (online distribution, eService metrics, technology adoption, web 2.0 and mobile technologies in tourism).

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Springer
Date d'édition
2016
Langue
anglais
ISBN 10 
3319282301
ISBN 13 
9783319282305
Reliure
Broché
Numéro d'édition
1
Nombre de pages
808
Éditeur
Inversini Alessandro, Schegg Roland
Coordonnées du fabricant
Springer Nature Customer Service Center GmbH
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