Doing Business In Ghana: Challenges and Opportunities - Couverture souple

Spillan, John E.; King, Domfeh Obed

Couverture souple

ISBN 10 : 3319854763 ISBN 13 : 9783319854762

Editeur : Palgrave Macmillan, 2018

Synopsis

This book provides a thorough perspective on the realities of doing business in Ghana, outlining the economic, social, technological, and cultural dimensions of the society. It offers insight for entrepreneurs into the region's markets based on GDP growth, political and governmental systems, relationships with investors, and other factors. Considered a beacon of hope for Africa, Ghana is a country with a competitive labor force, stable political environment, and lots of economic opportunities for new business ventures. This book will offer academics a good understanding of the major issues affecting business development in Ghana, and inform students, scholars, managers, and leaders on the paths necessary to pursue launching a product or service in Africa.

A propos du livre

À propos de l'auteur

John E. Spillan is Professor of Management in the School of Business at the University of North Carolina at Pembroke, USA. He is the co-author of Doing Business in Latin America: Challenges and Opportunities, Crisis Management in the New Strategy Landscape, and Crisis Management in the New Strategy Landscape.

Domfeh Obed King is CEO of Nuistdok Consulting, Kumasi, Ghana. He has an MBA degree in Business Administration and Management from Nanjing University, China. He has published in Journal of Global Marketing and other publications.

Détails de l'édition

• Éditeur: Palgrave Macmillan
• Date d'édition: 2018
• Langue: anglais
• ISBN 10: 3319854763
• ISBN 13: 9783319854762
• Reliure: Broché
• Nombre de pages: 248
• Coordonnées du fabricant: Springer Nature Customer Service Center GmbH; ProductSafety@springernature.com; ; Europaplatz 3,69115 Heidelberg, Germany; Heidelberg; 69115; Allemagne