Real-time Strategy and Business Intelligence: Digitizing Practices and Systems - Couverture souple

Couverture souple

ISBN 10 : 3319854992 ISBN 13 : 9783319854991

Editeur : Palgrave Macmillan, 2018

Synopsis

This book discusses and conceptualizes practices on real-time strategy, focusing on the interplay between strategy and business intelligence. Combining strategic practices and business intelligence systems, the authors demonstrate how managerial practices can be developed in the age of digitization. Also developing the concept of strategic agility, the book provides perspectives from a range of disciplines including strategic practices and decision making, customer relationship management, human resource management, competitive intelligence, supplier network management and business intelligence systems. Presenting managerial frameworks and guidelines, Real-time Strategy and Business Intelligence explores how to improve utilization of business intelligence systems in real-time decision making. Providing practical and future-oriented insights backed by examples and best practices, the authors present a clearly conceptualized theoretical framework.

A propos du livre

À propos de l'auteur

Marko Kohtamäki is Professor of Strategy and Director of the 'Networked Value Systems' (NeVS) research program at the University of Vaasa, Finland. Professor Kohtamäki is also a visiting professor at Luleå University of Technology, Sweden, and takes special interest in industrial service business or servitization, strategic practices, and business intelligence or management information systems in technology companies. He has published in several distinguished international journals, such as Strategic Management Journal, Industrial Marketing Management, Journal of Business Research, and Strategic Entrepreneurship.

Détails de l'édition

• Éditeur: Palgrave Macmillan
• Date d'édition: 2018
• Langue: anglais
• ISBN 10: 3319854992
• ISBN 13: 9783319854991
• Reliure: Broché
• Nombre de pages: 244
• Éditeur: Kohtamäki Marko
• Coordonnées du fabricant: Springer Nature Customer Service Center GmbH; ProductSafety@springernature.com; ; Europaplatz 3,69115 Heidelberg, Germany; Heidelberg; 69115; Allemagne