Emerging Trends in Consumer Online Behavior in India: A Kaleidoscopic View - Couverture souple

Ivaturi, Murali Krishna; Chalam, Goriparthi Venkata

 
9783330035553: Emerging Trends in Consumer Online Behavior in India: A Kaleidoscopic View
Couverture souple
ISBN 10 : 3330035552 ISBN 13 : 9783330035553
Editeur : LAP LAMBERT Academic Publishing, 2017

Synopsis

The term e-Commerce was a buzzword once, but today it is a reality. The e-Commerce has successfully changed the way people transact the business operations. India housed 3,311 e-Commerce hubs, 1,267 rural hubs and 2,217 import hubs and 391 export hubs as of January 2013. Everyone has an eye on e-Commerce in India including venture capitalists and private equity firms. The growing penetration of technology facilitators, such as internet connections, broadband, 3G and 4G services, laptops, smart phones, tablets and dongles resulted in exponential growth in e-Commerce and m-Commerce. Over the past two decades, India has seen huge growth in e-Commerce ecosystem including logistics and information technology infrastructure. The website of Indian Railways is out and out success and financial inclusion has brought plastic money within the reach of common man. Against this background, an attempt has been made in this book to discuss phase- wise growth and development of e-Commerce in India, evolution of Digital India and e-Commerce explosion, growing importance of retail logistics and information technology, future of e-Commerce and e-Commerce facilitators.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Présentation de l'éditeur

The term e-Commerce was a buzzword once, but today it is a reality. The e-Commerce has successfully changed the way people transact the business operations. India housed 3,311 e-Commerce hubs, 1,267 rural hubs and 2,217 import hubs and 391 export hubs as of January 2013. Everyone has an eye on e-Commerce in India including venture capitalists and private equity firms. The growing penetration of technology facilitators, such as internet connections, broadband, 3G and 4G services, laptops, smart phones, tablets and dongles resulted in exponential growth in e-Commerce and m-Commerce. Over the past two decades, India has seen huge growth in e-Commerce ecosystem including logistics and information technology infrastructure. The website of Indian Railways is out and out success and financial inclusion has brought plastic money within the reach of common man. Against this background, an attempt has been made in this book to discuss phase- wise growth and development of e-Commerce in India, evolution of Digital India and e-Commerce explosion, growing importance of retail logistics and information technology, future of e-Commerce and e-Commerce facilitators.

Biographie de l'auteur

Prof. G.V.Chalam taught Master’s level courses for managers in top Indian Universities and visited about 20 top ranked Business Schools abroad including Harvard and MIT. He won multiple awards for his exemplary research and teaching skills.I. M. Krishna has been a full time researcher for the last 10 years and has rich industry experience.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
LAP LAMBERT Academic Publishing
Date d'édition
2017
Langue
anglais
ISBN 10 
3330035552
ISBN 13 
9783330035553
Reliure
Broché
Nombre de pages
80
Coordonnées du fabricant
non disponible
Personne responsable
KreGa Onlinehandel GmbH
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