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Service Quality and Religious Tourism: The Context of Hajj (Islamic Pilgrimage) - Couverture souple

Alsharief, Raja; El-Gohary, Hatem

 
9783330967175: Service Quality and Religious Tourism: The Context of Hajj (Islamic Pilgrimage)
Couverture souple
ISBN 10 : 333096717X ISBN 13 : 9783330967175
Editeur : Noor Publishing, 2017

Synopsis

Hajj is a unique annual universal Islamic event, that can only happen once a year in Makkah, Saudi Arabia, where about three million Muslim gathers annually, and the numbers are continuously increasing. Along with the increase in the numbers of pilgrims, the need for quality services during Hajj will keep on increasing. Improving and upgrading the quality of services and making the event safe and pleasant for the pilgrims are of prime importance to the Hajj organisers. Efforts to understand and identify service quality have been undertaken in the last three decades by many quality management thinkers and leaders. This book aims to understand service quality and religious tourism from an Islamic Pilgrimage (Hajj) viewpoint through measuring the quality of the services provided to pilgrims by different institutions in Saudi Arabia. The book builds a bridge of understanding that links pilgrims’ expectations of the quality of the services that will be provided to them during the Hajj, with their satisfaction with the actual level of the quality of services. In addition, the book determines and examines the size and direction of Hajj service quality gap(s).

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Présentation de l'éditeur

Hajj is a unique annual universal Islamic event, that can only happen once a year in Makkah, Saudi Arabia, where about three million Muslim gathers annually, and the numbers are continuously increasing. Along with the increase in the numbers of pilgrims, the need for quality services during Hajj will keep on increasing. Improving and upgrading the quality of services and making the event safe and pleasant for the pilgrims are of prime importance to the Hajj organisers. Efforts to understand and identify service quality have been undertaken in the last three decades by many quality management thinkers and leaders. This book aims to understand service quality and religious tourism from an Islamic Pilgrimage (Hajj) viewpoint through measuring the quality of the services provided to pilgrims by different institutions in Saudi Arabia. The book builds a bridge of understanding that links pilgrims’ expectations of the quality of the services that will be provided to them during the Hajj, with their satisfaction with the actual level of the quality of services. In addition, the book determines and examines the size and direction of Hajj service quality gap(s).

Biographie de l'auteur

The authors are very active Religious Tourism researchers. They have many refereed international publications, conference proceedings and books in the field. Moreover, Dr Alsharief is well known for her research on Hajj and Professor El-Gohary is very well known for his research endeavours in Marketing, e-Marketing, SMEs and Entrepreneurship.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Noor Publishing
Date d'édition
2017
Langue
anglais
ISBN 10 
333096717X
ISBN 13 
9783330967175
Reliure
Broché
Nombre de pages
316
Coordonnées du fabricant
non disponible
Personne responsable
non disponible