Articles liés à Strategic Analysis of Netflix in India. Possible Strategies...
Strategic Analysis of Netflix in India. Possible Strategies and Recommendations: A Case Study - Couverture souple
Synopsis
Case Study from the year 2020 in the subject Economics - International Economic Relations, grade: 1,3, New York University - Leonard N. Stern - School of business, language: English, abstract: The paper focuses on strategic issues of the management of Netflix in India, pointing to the following key question: How can the company adapt its business model to gain a foothold in the Indian market? Should the company conduct acquisitions to deal with the situations? Or should Netflix exit India and shift focus to other global markets instead? Netflix, a leading American online media streaming and production company, expanded successfully across the globe in the 2010s. However, in India-a very important market for Netflix due to its large population and strong demand for video streaming-Netflix seems to be struggling. Dominant competitors and specific customer requirements have made growth difficult for the firm. In this case, both Netflix and the Indian video streaming market are analyzed, with several strategic options are compared. The team of authors recommends purchasing local studios and production houses, so that Netflix can continue to pursue its verticalization strategy and meet local consumer demands. We also suggest Netflix adapt its price to appeal to more users, as Indian users are generally more price-sensitive. While it might dilute Netflix' premium brand, we believe such risk can be mitigated by adopting a more bare-bones, lower-cost subscription targeting the large number of Indian consumers who use their smartphones to access the internet.
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
Résultats de recherche pour Strategic Analysis of Netflix in India. Possible Strategies...
Image d'archives
Strategic Analysis of Netflix in India. Possible Strategies and Recommendations: A Case Study
Vendeur : California Books, Miami, FL, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Etat : New. N° de réf. du vendeur I-9783346255310
Acheter neuf
EUR 28,51
Livraison gratuite
Expédition nationale : Etats-Unis
Expédition nationale : Etats-Unis
Quantité disponible : Plus de 20 disponibles
Image fournie par le vendeur
Strategic Analysis of Netflix in India. Possible Strategies and Recommendations
Edité par
GRIN Verlag, GRIN Verlag Okt 2020, 2020
ISBN 10 : 334625531X
ISBN 13 : 9783346255310
Neuf
Taschenbuch
Vendeur : BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Allemagne
Évaluation du vendeur 5 sur 5 étoiles
Taschenbuch. Etat : Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Seminar paper from the year 2020 in the subject Economics - International Economic Relations, grade: 1,3, New York University - Leonard N. Stern - School of business, language: English, abstract: The paper focuses on strategic issues of the management of Netflix in India, pointing to the following key question: How can the company adapt its business model to gain a foothold in the Indian market Should the company conduct acquisitions to deal with the situations Or should Netflix exit India and shift focus to other global markets instead Netflix, a leading American online media streaming and production company, expanded successfully across the globe in the 2010s. However, in India-a very important market for Netflix due to its large population and strong demand for video streaming-Netflix seems to be struggling. Dominant competitors and specific customer requirements have made growth difficult for the firm.In this case, both Netflix and the Indian video streaming market are analyzed, with several strategic options are compared. The team of authors recommends purchasing local studios and production houses, so that Netflix can continue to pursue its verticalization strategy and meet local consumer demands. We also suggest Netflix adapt its price to appeal to more users, as Indian users are generally more price-sensitive. While it might dilute Netflix' premium brand, we believe such risk can be mitigated by adopting a more bare-bones, lower-cost subscription targeting the large number of Indian consumers who use their smartphones to access the internet. 32 pp. Englisch. N° de réf. du vendeur 9783346255310
Acheter neuf
EUR 18,95
Expédition à EUR 23
Expédition depuis Allemagne vers Etats-Unis
Expédition depuis Allemagne vers Etats-Unis
Quantité disponible : 2 disponible(s)
Image fournie par le vendeur
Strategic Analysis of Netflix in India. Possible Strategies and Recommendations
impression à la demandeVendeur : buchversandmimpf2000, Emtmannsberg, BAYE, Allemagne
Évaluation du vendeur 5 sur 5 étoiles
Taschenbuch. Etat : Neu. This item is printed on demand - Print on Demand Titel. Neuware -Case Study from the year 2020 in the subject Economics - International Economic Relations, grade: 1,3, New York University - Leonard N. Stern - School of business, language: English, abstract: The paper focuses on strategic issues of the management of Netflix in India, pointing to the following key question: How can the company adapt its business model to gain a foothold in the Indian market Should the company conduct acquisitions to deal with the situations Or should Netflix exit India and shift focus to other global markets instead Netflix, a leading American online media streaming and production company, expanded successfully across the globe in the 2010s. However, in Indiäa very important market for Netflix due to its large population and strong demand for video streaming¿Netflix seems to be struggling. Dominant competitors and specific customer requirements have made growth difficult for the firm.In this case, both Netflix and the Indian video streaming market are analyzed, with several strategic options are compared. The team of authors recommends purchasing local studios and production houses, so that Netflix can continue to pursue its verticalization strategy and meet local consumer demands. We also suggest Netflix adapt its price to appeal to more users, as Indian users are generally more price-sensitive. While it might dilute Netflix¿ premium brand, we believe such risk can be mitigated by adopting a more bare-bones, lower-cost subscription targeting the large number of Indian consumers who use their smartphones to access the internet.GRIN Publishing GmbH, Waltherstraße 23, 80337 München 32 pp. Englisch. N° de réf. du vendeur 9783346255310
Acheter neuf
EUR 18,95
Expédition à EUR 60
Expédition depuis Allemagne vers Etats-Unis
Expédition depuis Allemagne vers Etats-Unis
Quantité disponible : 1 disponible(s)
Image fournie par le vendeur
Strategic Analysis of Netflix in India. Possible Strategies and Recommendations : A Case Study
Vendeur : AHA-BUCH GmbH, Einbeck, Allemagne
Évaluation du vendeur 5 sur 5 étoiles
Taschenbuch. Etat : Neu. Druck auf Anfrage Neuware - Printed after ordering - Seminar paper from the year 2020 in the subject Economics - International Economic Relations, grade: 1,3, New York University - Leonard N. Stern - School of business, language: English, abstract: The paper focuses on strategic issues of the management of Netflix in India, pointing to the following key question: How can the company adapt its business model to gain a foothold in the Indian market Should the company conduct acquisitions to deal with the situations Or should Netflix exit India and shift focus to other global markets instead Netflix, a leading American online media streaming and production company, expanded successfully across the globe in the 2010s. However, in India-a very important market for Netflix due to its large population and strong demand for video streaming-Netflix seems to be struggling. Dominant competitors and specific customer requirements have made growth difficult for the firm.In this case, both Netflix and the Indian video streaming market are analyzed, with several strategic options are compared. The team of authors recommends purchasing local studios and production houses, so that Netflix can continue to pursue its verticalization strategy and meet local consumer demands. We also suggest Netflix adapt its price to appeal to more users, as Indian users are generally more price-sensitive. While it might dilute Netflix' premium brand, we believe such risk can be mitigated by adopting a more bare-bones, lower-cost subscription targeting the large number of Indian consumers who use their smartphones to access the internet. N° de réf. du vendeur 9783346255310
Acheter neuf
EUR 18,95
Expédition à EUR 60,31
Expédition depuis Allemagne vers Etats-Unis
Expédition depuis Allemagne vers Etats-Unis
Quantité disponible : 1 disponible(s)
Image fournie par le vendeur
Strategic Analysis of Netflix in India. Possible Strategies and Recommendations | A Case Study
impression à la demandeVendeur : preigu, Osnabrück, Allemagne
Évaluation du vendeur 5 sur 5 étoiles
Taschenbuch. Etat : Neu. Strategic Analysis of Netflix in India. Possible Strategies and Recommendations | A Case Study | Gabriel Socha | Taschenbuch | Englisch | 2020 | GRIN Verlag | EAN 9783346255310 | Verantwortliche Person für die EU: preigu GmbH & Co. KG, Lengericher Landstr. 19, 49078 Osnabrück, mail[at]preigu[dot]de | Anbieter: preigu Print on Demand. N° de réf. du vendeur 119046475
Acheter neuf
EUR 18,95
Expédition à EUR 70
Expédition depuis Allemagne vers Etats-Unis
Expédition depuis Allemagne vers Etats-Unis
Quantité disponible : 5 disponible(s)