Managing Global Innovation: Uncovering the Secrets of Future Competitiveness - Couverture rigide

Boutellier, Roman; Gassmann, Oliver; Zedtwitz, Maximilian Von

Couverture rigide

ISBN 10 : 3540652566 ISBN 13 : 9783540652564

Editeur : Springer Verlag, 1999

A propos du livre

Revue de presse

"Managing Global Innovation is a rich compendium of new concepts of global R&D, enlivened by 18 excellent best-in-class case studies. What is especially impressive, the authors bridge seamlessly theoretical and practical issues about how companies create, transform and implement new technology in an expanding marketplace. This will be intriguing to both the industry and the academic world. The lessons learned are invaluable. The book is a real tour de force, probably destined to become a standard in this field for some time to come." Professor Jeff Huang, Harvard University "This excellent book demonstrates how the dynamics of innovation and creativity can be mastered. Important reading for senior management and a must for R&D leaders." Karl Weinberger, Head of Corporate R&D, Schindler "A feast of delights... deserves a very wide readership." --Phil Gamlen, ICI Technology - Science and Technology Policy Strategy

Présentation de l'éditeur

What are the secrets of competitive R&D on a global scale? Based on empirical research with hundreds of R&D executives from more than 80 companies amd 1000 R&D laboratories, the authors present new concepts and trends in global R&D management. Case studies from 22 best-practice companies illustrate how to put these concepts into practice. Adding new examples and management models, this third edition has been completely revised and updated incorporating emerging themes in R&D such as intellectual property management, innovation in China and India, technology listening posts, and leading R&D centers.  

Détails de l'édition

• Éditeur: Springer Verlag
• Date d'édition: 1999
• Langue: anglais
• ISBN 10: 3540652566
• ISBN 13: 9783540652564
• Reliure: Relié
• Nombre de pages: 626
• Coordonnées du fabricant: non disponible
• Personne responsable: non disponible