This book explores the strategic foundations of building communities that transcend traditional customer bases. It investigates how shared purpose, mutual value, and authentic leadership transform loose audiences into loyalty networks that amplify brand resilience. By analyzing the dynamics of trust, belonging, and participation, it outlines how enterprises can move from one‑way communication to reciprocal ecosystems of advocacy. The result is a practical yet principled guide to cultivating collective identity as a long‑term asset for sustainable influence and engagement.
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Vendeur : BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Allemagne
Taschenbuch. Etat : Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -This book explores the strategic foundations of building communities that transcend traditional customer bases. It investigates how shared purpose, mutual value, and authentic leadership transform loose audiences into loyalty networks that amplify brand resilience. By analyzing the dynamics of trust, belonging, and participation, it outlines how enterprises can move from one way communication to reciprocal ecosystems of advocacy. The result is a practical yet principled guide to cultivating collective identity as a long term asset for sustainable influence and engagement. 204 pp. Englisch. N° de réf. du vendeur 9783565286546
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Vendeur : AHA-BUCH GmbH, Einbeck, Allemagne
Taschenbuch. Etat : Neu. Druck auf Anfrage Neuware - Printed after ordering - This book explores the strategic foundations of building communities that transcend traditional customer bases. It investigates how shared purpose, mutual value, and authentic leadership transform loose audiences into loyalty networks that amplify brand resilience. By analyzing the dynamics of trust, belonging, and participation, it outlines how enterprises can move from one way communication to reciprocal ecosystems of advocacy. The result is a practical yet principled guide to cultivating collective identity as a long term asset for sustainable influence and engagement. N° de réf. du vendeur 9783565286546
Quantité disponible : 2 disponible(s)
Vendeur : preigu, Osnabrück, Allemagne
Taschenbuch. Etat : Neu. Tribe Tactics: Deep Loyalty Networks | Designing Connected Business [.] | Selene Rothwell | Taschenbuch | Englisch | epubli | EAN 9783565286546 | Verantwortliche Person für die EU: Neopubli GmbH (Imprint: epubli), Köpenicker Str. 154a, 10997 Berlin, produktsicherheit[at]epubli[dot]com | Anbieter: preigu. N° de réf. du vendeur 134650427
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