Advanced E-Business Research: International Trends & Issues - Couverture rigide

 
9783631719084: Advanced E-Business Research: International Trends & Issues
Couverture rigide
ISBN 10 : 3631719086 ISBN 13 : 9783631719084
Editeur : Peter Lang AG, 2017

Synopsis

Since years, e-business research is subject of many conferences and publications. While researchers and practitioners often focus on e-business systems and applications, so far little attention has been given to the development of innovative and sustainable e-business models and solutions. This publication fills this gap by discussing the following key issues: What are challenges and opportunities for international e-business? What are the barriers and risks for companies implementing e-business models? How can they succeed in the long-term? In this context, this publication provides in-depth studies of consumer needs, cultural requirements as well as conditions of economic efficiency and successful implementation of e-business solutions. It is intended for e-business novices as well as advanced researchers and practitioners.

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À propos de l?auteur

Stephan Böhm (Mobile Media and Telecommunications), Werner Quint (Organisation and Information Management) and Peter Winzer (Telecommunication/Media Management and Controlling) are teaching and doing research at RheinMain University of Applied Sciences. They founded the Center of Advanced E-Business Studies.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Peter Lang AG
Date d'édition
2017
Langue
anglais
ISBN 10 
3631719086
ISBN 13 
9783631719084
Reliure
Relié
Nombre de pages
197
Éditeur
Böhm Stephan, Quint Werner, Winzer Peter
Coordonnées du fabricant
non disponible
Personne responsable
non disponible