Articles liés à Gender and the language of Advertising: A Sociolinguistic...
Gender and the language of Advertising: A Sociolinguistic Analysis of Women?s Representation in British and Moroccan Magazine Advertisements - Couverture souple
Synopsis
Gender portrayals have known significant changes in print advertising over the last decades, but gender stereotypes remain widely controversial in the world of advertising nowadays. The verbal and visual language of advertising may reflect a nation?s culture, customs and the ways in which men and women think and interact. Therefore, one of the main objectives of this study is to understand how advertisements affect and influence the culturally gendered stereotypes so as to satisfy the norms of a society. More specifically, it seeks to analyse how England and Morocco portray women in the media as compared to men. Besides, it aims at showing how advertisements have an impact on women?s decisions and choices, and how this impact is mirrored in the social, cultural and economic life. To achieve these purposes, it will be necessary to analyse women?s position in relation to the religious, social, cultural and economic contexts in both societies, and also discuss the language of gender and how women and men are addressed and use language.
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
Présentation de l'éditeur
Gender portrayals have known significant changes in print advertising over the last decades, but gender stereotypes remain widely controversial in the world of advertising nowadays. The verbal and visual language of advertising may reflect a nation?s culture, customs and the ways in which men and women think and interact. Therefore, one of the main objectives of this study is to understand how advertisements affect and influence the culturally gendered stereotypes so as to satisfy the norms of a society. More specifically, it seeks to analyse how England and Morocco portray women in the media as compared to men. Besides, it aims at showing how advertisements have an impact on women?s decisions and choices, and how this impact is mirrored in the social, cultural and economic life. To achieve these purposes, it will be necessary to analyse women?s position in relation to the religious, social, cultural and economic contexts in both societies, and also discuss the language of gender and how women and men are addressed and use language.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
Acheter neuf
Afficher cet article
EUR 47,95
EUR 3,44 expédition vers Etats-Unis
Destinations, frais et délaisRésultats de recherche pour Gender and the language of Advertising: A Sociolinguistic...
Image d'archives
Gender and the language of Advertising: A Sociolinguistic Analysis of Women?s Representation in British and Moroccan Magazine Advertisements
Edité par
VDM Verlag Dr. Müller, 2010
ISBN 10 : 3639233328
ISBN 13 : 9783639233322
Neuf
Couverture souple
Vendeur : Lucky's Textbooks, Dallas, TX, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Etat : New. N° de réf. du vendeur ABLING22Oct2817100452723
Quantité disponible : Plus de 20 disponibles
Image d'archives
Gender and the language of Advertising: A Sociolinguistic Analysis of Women?s Representation in British and Moroccan Magazine Advertisements
Edité par
VDM Verlag Dr. Müller, 2010
ISBN 10 : 3639233328
ISBN 13 : 9783639233322
Neuf
Couverture souple
Vendeur : California Books, Miami, FL, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Etat : New. N° de réf. du vendeur I-9783639233322
Quantité disponible : Plus de 20 disponibles
Image d'archives
Gender and the language of Advertising A Sociolinguistic Analysis of Womens Representation in British and Moroccan Magazine Advertisements
impression à la demandeVendeur : PBShop.store US, Wood Dale, IL, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
PAP. Etat : New. New Book. Shipped from UK. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000. N° de réf. du vendeur L0-9783639233322
Quantité disponible : Plus de 20 disponibles
Image d'archives
Gender and the language of Advertising A Sociolinguistic Analysis of Womens Representation in British and Moroccan Magazine Advertisements
impression à la demandeVendeur : PBShop.store UK, Fairford, GLOS, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
PAP. Etat : New. New Book. Delivered from our UK warehouse in 4 to 14 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000. N° de réf. du vendeur L0-9783639233322
Quantité disponible : Plus de 20 disponibles
Image d'archives
Gender and the language of Advertising: A Sociolinguistic Analysis of Women?s Representation in British and Moroccan Magazine Advertisements
Edité par
VDM Verlag Dr. Müller, 2010
ISBN 10 : 3639233328
ISBN 13 : 9783639233322
Neuf
Couverture souple
Vendeur : Ria Christie Collections, Uxbridge, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
Etat : New. In. N° de réf. du vendeur ria9783639233322_new
Quantité disponible : Plus de 20 disponibles
Image d'archives
Gender and the language of Advertising: A Sociolinguistic Analysis of Women?s Representation in British and Moroccan Magazine Advertisements
Edité par
VDM Verlag Dr. M�ller 2010-02-12, 2010
ISBN 10 : 3639233328
ISBN 13 : 9783639233322
Neuf
Paperback
Vendeur : Chiron Media, Wallingford, Royaume-Uni
Évaluation du vendeur 4 sur 5 étoiles
Paperback. Etat : New. N° de réf. du vendeur 6666-IUK-9783639233322
Quantité disponible : 10 disponible(s)
Image fournie par le vendeur
Gender and the language of Advertising
Edité par
VDM Verlag Dr. Müller, 2010
ISBN 10 : 3639233328
ISBN 13 : 9783639233322
Neuf
Kartoniert / Broschiert
Vendeur : moluna, Greven, Allemagne
Évaluation du vendeur 4 sur 5 étoiles
Kartoniert / Broschiert. Etat : New. N° de réf. du vendeur 4969506
Quantité disponible : Plus de 20 disponibles
Image fournie par le vendeur
Gender and the language of Advertising : A Sociolinguistic Analysis of Women s Representation in British and Moroccan Magazine Advertisements
impression à la demandeVendeur : AHA-BUCH GmbH, Einbeck, Allemagne
Évaluation du vendeur 5 sur 5 étoiles
Taschenbuch. Etat : Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Gender portrayals have known significant changes in print advertising over the last decades, but gender stereotypes remain widely controversial in the world of advertising nowadays. The verbal and visual language of advertising may reflect a nation s culture, customs and the ways in which men and women think and interact. Therefore, one of the main objectives of this study is to understand how advertisements affect and influence the culturally gendered stereotypes so as to satisfy the norms of a society. More specifically, it seeks to analyse how England and Morocco portray women in the media as compared to men. Besides, it aims at showing how advertisements have an impact on women s decisions and choices, and how this impact is mirrored in the social, cultural and economic life. To achieve these purposes, it will be necessary to analyse women s position in relation to the religious, social, cultural and economic contexts in both societies, and also discuss the language of gender and how women and men are addressed and use language. N° de réf. du vendeur 9783639233322
Quantité disponible : 2 disponible(s)
Image fournie par le vendeur
Gender and the language of Advertising | A Sociolinguistic Analysis of Women s Representation in British and Moroccan Magazine Advertisements
Vendeur : preigu, Osnabrück, Allemagne
Évaluation du vendeur 5 sur 5 étoiles
Taschenbuch. Etat : Neu. Gender and the language of Advertising | A Sociolinguistic Analysis of Women s Representation in British and Moroccan Magazine Advertisements | Habiba Chafai | Taschenbuch | Englisch | VDM Verlag Dr. Müller | EAN 9783639233322 | Verantwortliche Person für die EU: preigu GmbH & Co. KG, Lengericher Landstr. 19, 49078 Osnabrück, mail[at]preigu[dot]de | Anbieter: preigu. N° de réf. du vendeur 101305992
Quantité disponible : 5 disponible(s)