Biotechnology Management from A Strategic Management Perspective: Strategic Cognition and Strategic Behavior of R&D Managers - Couverture souple

Kim, Rachel

 
9783639764116: Biotechnology Management from A Strategic Management Perspective: Strategic Cognition and Strategic Behavior of R&D Managers
Couverture souple
ISBN 10 : 3639764110 ISBN 13 : 9783639764116
Editeur : Scholars' Press, 2015

Synopsis

The U.S. bio-pharmaceutical industry is the best contributor to new drug developments in the global marketplace. In this highly innovation-driven industry, R&D managers make sense of strategic issues and take actions based on them. This study empirically validated R&D managerial cognitive interplay with R&D behavior and innovation. Furthermore, this study formulated the best-fitting innovative management model for achieving innovation. The outcome of this study essentially placed R&D managers in the center of innovation and refined R&D managerial impact on cognitive and behavioral process in the pursuit of innovation. Finally, this study provided R&D managers with the five predictors of innovation for them to be cognizant of how to efficiently increase innovation. This study revealed the significance of the R&D managerial model as it highlights the interwoven and multifaceted relationships between R&D managerial cognition, R&D behavior, and innovation.

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Présentation de l'éditeur

The U.S. bio-pharmaceutical industry is the best contributor to new drug developments in the global marketplace. In this highly innovation-driven industry, R&D managers make sense of strategic issues and take actions based on them. This study empirically validated R&D managerial cognitive interplay with R&D behavior and innovation. Furthermore, this study formulated the best-fitting innovative management model for achieving innovation. The outcome of this study essentially placed R&D managers in the center of innovation and refined R&D managerial impact on cognitive and behavioral process in the pursuit of innovation. Finally, this study provided R&D managers with the five predictors of innovation for them to be cognizant of how to efficiently increase innovation. This study revealed the significance of the R&D managerial model as it highlights the interwoven and multifaceted relationships between R&D managerial cognition, R&D behavior, and innovation.

Biographie de l'auteur

Dr. Rachel H. Kim is a pharmacist, consultant, researcher, journal editor, instructor, and author of management articles. She has been teaching strategic management and providing consulting services to Multinational Corporation in area of strategic management.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Scholars' Press
Date d'édition
2015
Langue
anglais
ISBN 10 
3639764110
ISBN 13 
9783639764116
Reliure
Broché
Nombre de pages
156
Coordonnées du fabricant
non disponible
Personne responsable
non disponible