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Developing International Strategies: Going and Being International for Medium-sized Companies - Couverture souple
Synopsis
The internationalization of the human society and mainly of the economy will continue. It will create threats but also big opportunities to most companies. This is where the book makes its contribution, putting forward suggestions for medium-sized companies to become a winner of internationalization. After a comprehensive introduction to internationalization and to strategic planning, concrete recommendations are made: The book first looks at going international for new markets. Then it shows how to develop an internationalization strategy for production and sourcing. Finally strategic planning in an international company is explained. The book is aimed at company executives, master students and participants of EMBA programs. It is intended to serve as a support for developing successful strategies for going and being international.
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À propos de l?auteur
Prof. Dr. Rudolf Grünig is Professor of Business Administration at the University of Fribourg and Lecturer in Strategic Management in various postgraduate programs in Switzerland and abroad. He is also member of the Board or strategy consultant for different Swiss companies.
Prof. Dr. Dirk Morschett holds the Chair for International Management - Liebherr/Richemont Endowed Chair at the University of Fribourg, Switzerland. He also teaches in various postgraduate programs in Switzerland and abroad.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
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Developing International Strategies
Edité par
Springer Berlin Heidelberg, 2013
ISBN 10 : 3642445977
ISBN 13 : 9783642445972
Neuf
Couverture souple
Vendeur : moluna, Greven, Allemagne
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Developing International Strategies : Going and Being International for Medium-sized Companies
Edité par
Springer Berlin Heidelberg, 2013
ISBN 10 : 3642445977
ISBN 13 : 9783642445972
Neuf
Taschenbuch
Vendeur : AHA-BUCH GmbH, Einbeck, Allemagne
Évaluation du vendeur 5 sur 5 étoiles
Taschenbuch. Etat : Neu. Druck auf Anfrage Neuware - Printed after ordering - The internationalization of the human society and mainly of the economy will continue. It will create threats but also big opportunities to most companies. This is where the book makes its contribution, putting forward suggestions for medium-sized companies to become a winner of internationalization. After a comprehensive introduction to internationalization and to strategic planning, concrete recommendations are made: The book first looks at going international for new markets. Then it shows how to develop an internationalization strategy for production and sourcing. Finally strategic planning in an international company is explained. The book is aimed at company executives, master students and participants of EMBA programs. It is intended to serve as a support for developing successful strategies for going and being international. N° de réf. du vendeur 9783642445972
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Developing International Strategies
Edité par
Springer Berlin Heidelberg Nov 2013, 2013
ISBN 10 : 3642445977
ISBN 13 : 9783642445972
Neuf
Taschenbuch
Vendeur : BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Allemagne
Évaluation du vendeur 5 sur 5 étoiles
Taschenbuch. Etat : Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -The internationalization of the human society and mainly of the economy will continue. It will create threats but also big opportunities to most companies. This is where the book makes its contribution, putting forward suggestions for medium-sized companies to become a winner of internationalization. After a comprehensive introduction to internationalization and to strategic planning, concrete recommendations are made: The book first looks at going international for new markets. Then it shows how to develop an internationalization strategy for production and sourcing. Finally strategic planning in an international company is explained. The book is aimed at company executives, master students and participants of EMBA programs. It is intended to serve as a support for developing successful strategies for going and being international. 392 pp. Englisch. N° de réf. du vendeur 9783642445972
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Developing International Strategies: Going and Being International for Medium-sized Companies
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Developing International Strategies : Going and Being International for Medium-sized Companies
Vendeur : Chiron Media, Wallingford, Royaume-Uni
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PF. Etat : New. N° de réf. du vendeur 6666-IUK-9783642445972
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Developing International Strategies
Edité par
Springer Berlin Heidelberg, Springer Berlin Heidelberg Nov 2013, 2013
ISBN 10 : 3642445977
ISBN 13 : 9783642445972
Neuf
Taschenbuch
Vendeur : buchversandmimpf2000, Emtmannsberg, BAYE, Allemagne
Évaluation du vendeur 5 sur 5 étoiles
Taschenbuch. Etat : Neu. Neuware -The internationalization of the human society and mainly of the economy will continue. It will create threats but also big opportunities to most companies. This is where the book makes its contribution, putting forward suggestions for medium-sized companies to become a winner of internationalization. After a comprehensive introduction to internationalization and to strategic planning, concrete recommendations are made: The book first looks at going international for new markets. Then it shows how to develop an internationalization strategy for production and sourcing. Finally strategic planning in an international company is explained. The book is aimed at company executives, master students and participants of EMBA programs. It is intended to serve as a support for developing successful strategies for going and being international.Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg 392 pp. Englisch. N° de réf. du vendeur 9783642445972
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Gr?nig:Developing International Strateg (eng)
impression à la demandeVendeur : Brook Bookstore On Demand, Napoli, NA, Italie
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Developing International Strategies: Going and Being International for Medium-sized Companies
Vendeur : California Books, Miami, FL, Etats-Unis
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Developing International Strategies: Going and Being International for Medium-sized Companies
Edité par
Springer, 2013
ISBN 10 : 3642445977
ISBN 13 : 9783642445972
Ancien ou d'occasion
Couverture souple
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Developing International Strategies: Going and Being International for Medium-sized Companies
Edité par
Springer, 2013
ISBN 10 : 3642445977
ISBN 13 : 9783642445972
Ancien ou d'occasion
Paperback
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