Summary E-Commerce - Couverture souple

Herrmann, Laura

Couverture souple

ISBN 10 : 3656710376 ISBN 13 : 9783656710370

Editeur : Grin Verlag, 2014

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1. History of the Internet (when? Why? Background? Political background?) 2. Difference between www and Internet / Who invented www 3. Typical services of www 4. Technical background (what inventions, how many listeners) 5. New Economy 6. Some Definitions 7. B2C /B2B/C2B/C2C 8. What is Intranet / Extranet? 9. Information Society 10. Five key drivers 11. Moore's law 12. Web 2.0 13. Comparing services of Web 1.0 and Web 2.0 14. Push & Pull Communication 15. 1-2 mega trends 16. Attributes of value added 17. Revenue sources 18. Social media (criteria) 19. Small world (what is the idea? Where used?) 20. Storytelling 21. Viral Marketing (+ examples) 22. Marketing in eCommerce

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�diteur: Grin Verlag
Date d'�dition: 2014
Langue: anglais
ISBN 10: 3656710376
ISBN 13: 9783656710370
Reliure: Broch�
Nombre de pages: 24
Coordonn�es du fabricant: GRIN Publishing GmbH
info@grin.com

Waltherstra�e 23
M�nchen
80337
Allemagne

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Summary E-Commerce

Laura Herrmann

Edit� par GRIN Verlag, 2014

ISBN 10 : 3656710376 ISBN 13 : 9783656710370

Neuf Taschenbuch

Vendeur : AHA-BUCH GmbH, Einbeck, Allemagne

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Taschenbuch. Etat : Neu. Druck auf Anfrage Neuware - Printed after ordering - Exam Revision from the year 2012 in the subject Business economics - Trade and Distribution, Stralsund University of Applied Sciences, language: English, abstract: This exam preparations summarizes all the important knowledge necessary to pass an E-Commerce exam:History of the Internet (when Why Background Political background ); Difference between www and Internet / Who invented www; Typical services of www; Technical background (what inventions, how many listeners); New Economy; Some Definitions; B2C/B2B/C2B/C2C; What is Intranet / Extranet ; Information Society; Five key drivers; Moore's law; Web 2.0; Comparing services of Web 1.0 and Web 2.0; Push & Pull Communication; 1-2 mega trends; Attributes of value added; Revenue sources; Social media (criteria); Small world (what is the idea Where used ); Storytelling; Viral Marketing (+ examples); Marketing in eCommerce. N� de r�f. du vendeur 9783656710370

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