Innovation Acceptance: The Case of Advanced Driver-Assistance Systems - Couverture souple

Planing, Patrick

 
9783658050047: Innovation Acceptance: The Case of Advanced Driver-Assistance Systems
Couverture souple
ISBN 10 : 3658050047 ISBN 13 : 9783658050047
Editeur : Springer Gabler, 2014

Synopsis

Advanced Driver-Assistance Systems (ADAS) provide the opportunity to increase road safety and driving comfort. Reviewing existing empirical work on comparable innovations, Patrick Planing derives potential acceptance constructs, which together with the results of thirty-two semi-structured interviews, have constituted the basis for a survey instrument that was consequently administered to a sample of over 400 participants from the target population. The resulting regression model shows that perceived safety and comfort benefits are most decisive for the acceptance of ADAS, while desire to exert control was found to most strongly support resistance to this technology.

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À propos de l?auteur

Patrick Planing is a doctoral graduate from Leeds Metropolitan University, UK, and a visiting lecturer at various German universities. He currently holds a position in the Business Innovation Unit of a leading premium car manufacturer in Germany.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Springer Gabler
Date d'édition
2014
Langue
anglais
ISBN 10 
3658050047
ISBN 13 
9783658050047
Reliure
Broché
Nombre de pages
344
Coordonnées du fabricant
non disponible
Personne responsable
CMN Printpool Inh. Mathis Neumann
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