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Use of Market Data in the Recruitment of High Potentials: Segmentation and Targeting in Human Resources in the Pharmaceutical Industry - Couverture souple
Synopsis
In his study, Jan Posthumus uses the grounded theory method to explore the implementation of marketing instruments such as segmentation and targeting in the recruitment of high potentials in the pharmaceutical industry. The implementation of these instruments can best be understood as the result of an interaction between four categories: the identified internal need for certain groups of high potentials; the scarcity of these groups of high potentials in the market; the attitudes, opinions, and strategies within human resources; and the technological capabilities. Depending on the situation, different recruitment instruments are used to recruit high potentials. However, the interviewees did not use an explicit high potential recruitment profile, though they implicitly search for varying combinations of high-potential characteristics such as: intelligence and agility, engagement, the ability to perform in various environments, and the ability to manage one’s energy levels.
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À propos de l?auteur
Dr. Jan Posthumus received his PhD from the International School of Management in Paris. He is now a guest lecturer at the Baden-Wuerttemberg Cooperative State University Loerrach, Germany.
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Use of Market Data in the Recruitment of High Potentials : Segmentation and Targeting in Human Resources in the Pharmaceutical Industry
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Springer Fachmedien Wiesbaden, 2015
ISBN 10 : 3658103752
ISBN 13 : 9783658103750
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Use of Market Data in the Recruitment of High Potentials
Edité par
Springer Fachmedien Wiesbaden, 2015
ISBN 10 : 3658103752
ISBN 13 : 9783658103750
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Use of Market Data in the Recruitment of High Potentials: Segmentation and Targeting in Human Resources in the Pharmaceutical Industry
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Use of Market Data in the Recruitment of High Potentials : Segmentation and Targeting in Human Resources in the Pharmaceutical Industry
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Springer Fachmedien Wiesbaden Jun 2015, 2015
ISBN 10 : 3658103752
ISBN 13 : 9783658103750
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Taschenbuch. Etat : Neu. Druck auf Anfrage Neuware - Printed after ordering - In his study, Jan Posthumus uses the grounded theory method to explore the implementation of marketing instruments such as segmentation and targeting in the recruitment of high potentials in the pharmaceutical industry. The implementation of these instruments can best be understood as the result of an interaction between four categories: the identified internal need for certain groups of high potentials; the scarcity of these groups of high potentials in the market; the attitudes, opinions, and strategies within human resources; and the technological capabilities. Depending on the situation, different recruitment instruments are used to recruit high potentials. However, the interviewees did not use an explicit high potential recruitment profile, though they implicitly search for varying combinations of high-potential characteristics such as: intelligence and agility, engagement, the ability to perform in various environments, and the ability to manage one's energy levels. N° de réf. du vendeur 9783658103750
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Use of Market Data in the Recruitment of High Potentials
Edité par
Springer Fachmedien Wiesbaden Jun 2015, 2015
ISBN 10 : 3658103752
ISBN 13 : 9783658103750
Neuf
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Vendeur : BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Allemagne
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Taschenbuch. Etat : Neu. Neuware -In his study, Jan Posthumus uses the grounded theory method to explore the implementation of marketing instruments such as segmentation and targeting in the recruitment of high potentials in the pharmaceutical industry. The implementation of these instruments can best be understood as the result of an interaction between four categories: the identified internal need for certain groups of high potentials; the scarcity of these groups of high potentials in the market; the attitudes, opinions, and strategies within human resources; and the technological capabilities. Depending on the situation, different recruitment instruments are used to recruit high potentials. However, the interviewees did not use an explicit high potential recruitment profile, though they implicitly search for varying combinations of high-potential characteristics such as: intelligence and agility, engagement, the ability to perform in various environments, and the ability to manage one's energy levels. 224 pp. Englisch. N° de réf. du vendeur 9783658103750
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Use of Market Data in the Recruitment of High Potentials : Segmentation and Targeting in Human Resources in the Pharmaceutical Industry
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Use of Market Data in the Recruitment of High Potentials
ISBN 10 : 3658103752
ISBN 13 : 9783658103750
Neuf
Taschenbuch
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Taschenbuch. Etat : Neu. Neuware -In his study, Jan Posthumus uses the grounded theory method to explore the implementation of marketing instruments such as segmentation and targeting in the recruitment of high potentials in the pharmaceutical industry. The implementation of these instruments can best be understood as the result of an interaction between four categories: the identified internal need for certain groups of high potentials; the scarcity of these groups of high potentials in the market; the attitudes, opinions, and strategies within human resources; and the technological capabilities. Depending on the situation, different recruitment instruments are used to recruit high potentials. However, the interviewees did not use an explicit high potential recruitment profile, though they implicitly search for varying combinations of high-potential characteristics such as: intelligence and agility, engagement, the ability to perform in various environments, and the ability to manage one¿s energy levels.Springer Gabler in Springer Science + Business Media, Tiergartenstr. 15-17, 69121 Heidelberg 224 pp. Englisch. N° de réf. du vendeur 9783658103750
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Use of Market Data in the Recruitment of High Potentials: Segmentation and Targeting in Human Resources in the Pharmaceutical Industry
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