Articles liés à Strategic Equity Partnerships in Professional Football:...

Strategic Equity Partnerships in Professional Football: Evidence on Stakeholder Attitudes for the Case of the German Bundesliga - Couverture souple

Livre 2 sur 2: Event- und Impaktforschung

Duffner, Tobias

 
9783658313005: Strategic Equity Partnerships in Professional Football: Evidence on Stakeholder Attitudes for the Case of the German Bundesliga
Couverture souple
ISBN 10 : 3658313005 ISBN 13 : 9783658313005
Editeur : Springer Gabler, 2020

Synopsis

The study explores the underlying motives and processes why and how corporate sponsors and professional football clubs in Germany enter into an additional share deal given the contradictory nature of corporations (monetary driven) and football clubs (maximising sporting success while operating in economic equilibrium). This work aims to generate theory within the specific field of professional football and to provide recommendations for action.


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À propos de l'auteur

Tobias Duffner is a former professional football player. Beside his sports career, he successfully graduated in sports management and holds an MBA from Liverpool John Moores University (in cooperation with the ECBM in London) as management student of the year 2014. In summer 2020 he aims to work as a management consultant.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Springer Gabler
Date d'édition
2020
Langue
anglais
ISBN 10 
3658313005
ISBN 13 
9783658313005
Reliure
Broché
Numéro d'édition
1
Nombre de pages
384
Coordonnées du fabricant
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