AI - The new intelligence in sales: Tools, applications and potentials of Artificial Intelligence - Couverture souple

Rainsberger, Livia

 
9783658382506: AI - The new intelligence in sales: Tools, applications and potentials of Artificial Intelligence
Couverture souple
ISBN 10 : 3658382503 ISBN 13 : 9783658382506
Editeur : Springer, 2022

Synopsis

This book offers sales managers a quick overview of the possible applications of artificial intelligence in sales and explains basic functionalities. What is behind terms such as Sales Automation, Sales AI Analytics, Sales Enablement, Conversational AI, Lead Intelligence, Dynamic Pricing, Sales Management Intelligence and many more? Where is the concrete potential for sales organizations? And how will AI change the work in sales? The author presents the AI tools available on the market today and their application and describes the advantages and disadvantages as well as the limits and possibilities using clear examples.

Executives in marketing and sales as well as entrepreneurs and managing directors, especially in medium-sized companies, will receive answers to the most important questions and additionally concrete recommendations for action for the implementation in their own companies.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

À propos de l?auteur

​Lic. Livia Rainsberger is the managing director of the consulting firm WISSENCE. The focus of her work is the optimization and digitalization of sales organizations. With the WISSENCE SALES INDEX (c) concept she created, she supports companies in successfully mastering the digital transformation in sales. Her expertise is based on 25 years of relevant experience in sales and marketing on a national and international level in B2B and B2C.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
Springer
Date d'édition
2022
Langue
anglais
ISBN 10 
3658382503
ISBN 13 
9783658382506
Reliure
Broché
Numéro d'édition
1
Nombre de pages
184
Coordonnées du fabricant
non disponible
Personne responsable
CMN Printpool Inh. Mathis Neumann
https://www.also.com/ec/cms5/en_6000/6000/index.jsp

Friedrich-Karl-Str. 9
Hamburg
Allemagne

Autres éditions populaires du même titre

9783658382520: AI - The new intelligence in sales: Tools, applications and potentials of Artificial Intelligence

Edition présentée

ISBN 10 :  365838252X ISBN 13 :  9783658382520
Editeur : Springer, 2022
Couverture souple