How Loyalty Effect Consumer Credit Risk?: A Relationship Model of Loyalty, Delinquency and Profitability in Personal Loan Portfolio - Couverture souple

Prihartono, Aditya Galih; Sumarwan, Ujang; Kirbrandoko, Noer Azam Achsani

 
9783659136320: How Loyalty Effect Consumer Credit Risk?: A Relationship Model of Loyalty, Delinquency and Profitability in Personal Loan Portfolio
Couverture souple
ISBN 10 : 3659136328 ISBN 13 : 9783659136320
Editeur : LAP LAMBERT Academic Publishing, 2012

Synopsis

How Loyalty Effect Consumer Credit Risk? There were many earlier studies regarding loyalty concept and its relationship to the level of sales, financial performance and market share in banking and consumer credit industry. However, there has not been a study that specifically link between loyalty to credit risk, one of the most important factors in consumer credit portfolio performance measurement. The purpose of this study was to further test, how loyalty effect consumer credit risk? A loyal customer with financial stress, will they still make a payment and perform a better payment pattern then the less loyal one? What can be done to improve loyalty from customer's demography perspective and thus improve profitability ? Those questions will be the main topic to be answered with simple approach through Path Analysis, Multiple Regression, K-means Algorithm and ANOVA. All questions were solved with significant evidence.

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Présentation de l'éditeur

How Loyalty Effect Consumer Credit Risk? There were many earlier studies regarding loyalty concept and its relationship to the level of sales, financial performance and market share in banking and consumer credit industry. However, there has not been a study that specifically link between loyalty to credit risk, one of the most important factors in consumer credit portfolio performance measurement. The purpose of this study was to further test, how loyalty effect consumer credit risk? A loyal customer with financial stress, will they still make a payment and perform a better payment pattern then the less loyal one? What can be done to improve loyalty from customer's demography perspective and thus improve profitability ? Those questions will be the main topic to be answered with simple approach through Path Analysis, Multiple Regression, K-means Algorithm and ANOVA. All questions were solved with significant evidence.

Biographie de l'auteur

Aditya Galih Prihartono, born in Jakarta, September 19, 1977. Achieving Doctorate degree in Business & Management from Bogor Agricultural University with main research in Consumer Credit. Professional career at GE Consumer Finance Asia, HSBC and Citibank Indonesia with latest position as Head of Strategic Development Unit.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
LAP LAMBERT Academic Publishing
Date d'édition
2012
Langue
anglais
ISBN 10 
3659136328
ISBN 13 
9783659136320
Reliure
Broché
Nombre de pages
152
Coordonnées du fabricant
non disponible
Personne responsable
non disponible