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Social Networking sites as PR tools in an Organizations CSR activities: A case study of Red Label Telecommunications(UK)Ltd's CSR activities for effective Communication and Information. - Couverture souple

 
9783659236310: Social Networking sites as PR tools in an Organizations CSR activities: A case study of Red Label Telecommunications(UK)Ltd's CSR activities for effective Communication and Information.

Synopsis

Over the past 7 years, there has been a significant change in technological advancement around the world, particularly in the area of information and communication as within this period, communicating has been easier, compared with the last twenty years. One of the reasons for this ease of communication is the advent of Social Networking (SN) sites, a new form of media described as a virtual community with various platforms where audiences on the same communication channel come together for different purposes, most importantly to share information and to be informed. As a way of reaching out to the public, organizations have now adopted the use of different SN sites to propagate their Corporate Social Responsibility (CSR) activities. This research focuses on how organizations(using a telecommunications firm as a case study) reach out to the public, some of whom are their subscribers’, through the use of some SN sites(Facebook and Twitter), in disseminating information about their CSR activities and to know how effective they keep the public informed also in other areas through this new media channel and also recommend ways in which organizations can perform more effectively.

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Gabriel Oguntoyinbo
ISBN 10 : 3659236314 ISBN 13 : 9783659236310
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Taschenbuch. Etat : Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Over the past 7 years, there has been a significant change in technological advancement around the world, particularly in the area of information and communication as within this period, communicating has been easier, compared with the last twenty years. One of the reasons for this ease of communication is the advent of Social Networking (SN) sites, a new form of media described as a virtual community with various platforms where audiences on the same communication channel come together for different purposes, most importantly to share information and to be informed. As a way of reaching out to the public, organizations have now adopted the use of different SN sites to propagate their Corporate Social Responsibility (CSR) activities. This research focuses on how organizations(using a telecommunications firm as a case study) reach out to the public, some of whom are their subscribers', through the use of some SN sites(Facebook and Twitter), in disseminating information about their CSR activities and to know how effective they keep the public informed also in other areas through this new media channel and also recommend ways in which organizations can perform more effectively. 80 pp. Englisch. N° de réf. du vendeur 9783659236310

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Gabriel Oguntoyinbo
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Etat : New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Autor/Autorin: Oguntoyinbo GabrielGabriel is an enthusiastic Public Relations Individual.He had his MA in Applied Communication at Coventry University,UK.He has a passion for disseminating information through the various media platforms which aboun. N° de réf. du vendeur 5141963

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Gabriel Oguntoyinbo
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Taschenbuch. Etat : Neu. Neuware -Over the past 7 years, there has been a significant change in technological advancement around the world, particularly in the area of information and communication as within this period, communicating has been easier, compared with the last twenty years. One of the reasons for this ease of communication is the advent of Social Networking (SN) sites, a new form of media described as a virtual community with various platforms where audiences on the same communication channel come together for different purposes, most importantly to share information and to be informed. As a way of reaching out to the public, organizations have now adopted the use of different SN sites to propagate their Corporate Social Responsibility (CSR) activities. This research focuses on how organizations(using a telecommunications firm as a case study) reach out to the public, some of whom are their subscribers', through the use of some SN sites(Facebook and Twitter), in disseminating information about their CSR activities and to know how effective they keep the public informed also in other areas through this new media channel and also recommend ways in which organizations can perform more effectively.Books on Demand GmbH, Überseering 33, 22297 Hamburg 80 pp. Englisch. N° de réf. du vendeur 9783659236310

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Gabriel Oguntoyinbo
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Taschenbuch. Etat : Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Over the past 7 years, there has been a significant change in technological advancement around the world, particularly in the area of information and communication as within this period, communicating has been easier, compared with the last twenty years. One of the reasons for this ease of communication is the advent of Social Networking (SN) sites, a new form of media described as a virtual community with various platforms where audiences on the same communication channel come together for different purposes, most importantly to share information and to be informed. As a way of reaching out to the public, organizations have now adopted the use of different SN sites to propagate their Corporate Social Responsibility (CSR) activities. This research focuses on how organizations(using a telecommunications firm as a case study) reach out to the public, some of whom are their subscribers', through the use of some SN sites(Facebook and Twitter), in disseminating information about their CSR activities and to know how effective they keep the public informed also in other areas through this new media channel and also recommend ways in which organizations can perform more effectively. N° de réf. du vendeur 9783659236310

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