Articles liés à Food Retailing in Karnataka (India)- A Case of Supermarkets

Food Retailing in Karnataka (India)- A Case of Supermarkets - Couverture souple

K. B., Ramappa; G., Kiran

 
9783659274329: Food Retailing in Karnataka (India)- A Case of Supermarkets
Couverture souple
ISBN 10 : 3659274321 ISBN 13 : 9783659274329
Editeur : LAP LAMBERT Academic Publishing, 2013

Synopsis

Food has always been a passionate and emotional business. In this fast growing retail sector, you will find more consumer activist groups in the food industry than in just about any other part of our society. How are these trends changing, and how should retailers respond? Food products sales are all about emotion and consumer passion: quality, health, flavor etc... As the food retail market is getting matured in India, there would be an increased need for players to differentiate through innovation. As the contemporary retail sector in India is reflected in sprawling shopping centers, multiplex- malls and huge complexes offer shopping, entertainment and food all under one roof, the concept of shopping has altered in terms of format and consumer buying behavior, ushering in a revolution in shopping in India. In this context, this book acts as a prenominal encyclopedia for the investors in supermarket particularly in developing countries where even the local marketers are upgrading and modernizing their traditional shops into a concept of supermarket.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Présentation de l'éditeur

Food has always been a passionate and emotional business. In this fast growing retail sector, you will find more consumer activist groups in the food industry than in just about any other part of our society. How are these trends changing, and how should retailers respond? Food products sales are all about emotion and consumer passion: quality, health, flavor etc... As the food retail market is getting matured in India, there would be an increased need for players to differentiate through innovation. As the contemporary retail sector in India is reflected in sprawling shopping centers, multiplex- malls and huge complexes offer shopping, entertainment and food all under one roof, the concept of shopping has altered in terms of format and consumer buying behavior, ushering in a revolution in shopping in India. In this context, this book acts as a prenominal encyclopedia for the investors in supermarket particularly in developing countries where even the local marketers are upgrading and modernizing their traditional shops into a concept of supermarket.

Biographie de l'auteur

He is a Doctorate in Agribusiness Management from the UAS, Dharwad, India. He started his career with Mother Dairy Fruits and Vegetables Private Limited as Manager - Retail operations and SCM. He is presently employed as Associate Professor at Acharya Bangalore B-School in Bangalore which is accredited by IACBE & AICTE.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
LAP LAMBERT Academic Publishing
Date d'édition
2013
Langue
anglais
ISBN 10 
3659274321
ISBN 13 
9783659274329
Reliure
Broché
Nombre de pages
288
Coordonnées du fabricant
non disponible
Personne responsable
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