The Effect of TV Advertisement on Consumers Brand Switching Behavior: Study the factors effecting Consumers Brand Switching Behavior - Couverture souple

Sultana, Areesha

 
9783659294709: The Effect of TV Advertisement on Consumers Brand Switching Behavior: Study the factors effecting Consumers Brand Switching Behavior

Synopsis

The study attempts to diagnose the factors and there impacts on brand switching behavior and suggest ways and means to develop the industry through effective advertisement. We have tried our level best to fulfill the following requirements of our topic, to: ___ Realize the public image of brands ___Discover significant features of advertisement which are admired by consumers against the services provided by competitors.

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Présentation de l'éditeur

The study attempts to diagnose the factors and there impacts on brand switching behavior and suggest ways and means to develop the industry through effective advertisement. We have tried our level best to fulfill the following requirements of our topic, to: ___ Realize the public image of brands ___Discover significant features of advertisement which are admired by consumers against the services provided by competitors.

Biographie de l'auteur

The author has far-reaching capabilities of Sales, Research, and Management Skills. Her skills were further enhanced by a diverse outlook, gained through travel, study, work experience and time spent living in a variety of cities and coupled with exceptional achievements from innovative, reactive and proactive approach during University Studies and work.

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