Marketing Research:An Insight of Management Institutes - Couverture souple

Thorat, Suryakant; Kishor, S. B.; Ghodki, Vilas

 
9783659593451: Marketing Research:An Insight of Management Institutes
Couverture souple
ISBN 10 : 3659593451 ISBN 13 : 9783659593451
Editeur : LAP LAMBERT Academic Publishing, 2014

Synopsis

This book is written to give the insight of research methodology and marketing management. Some statistical tools are also discussed in this book which will be very handy for the scientists, researchers, students, faculty and society as a whole. The research methodology, marketing management and statistical tools used by authors are being mentioned with ease and sophistication for the sake of its use by students. The basic idea while writing this book was to give a consolidated knowledge of research methodology, marketing management and statistical tools for the beginners in the research field of marketing management. A premier business school are the institutes which are backbone in building careers of the youngster. Excellent Placements is the main motto of such institutes. Hence, the institutes try to have the latest technology used in the campus. Global exposure through International conferences and exchange programmes becomes the necessity. Excellent pool of educationists both International & National, as faculty members becomes must. This book focuses on the challenges and the marketing strategies required.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Présentation de l'éditeur

This book is written to give the insight of research methodology and marketing management. Some statistical tools are also discussed in this book which will be very handy for the scientists, researchers, students, faculty and society as a whole. The research methodology, marketing management and statistical tools used by authors are being mentioned with ease and sophistication for the sake of its use by students. The basic idea while writing this book was to give a consolidated knowledge of research methodology, marketing management and statistical tools for the beginners in the research field of marketing management. A premier business school are the institutes which are backbone in building careers of the youngster. Excellent Placements is the main motto of such institutes. Hence, the institutes try to have the latest technology used in the campus. Global exposure through International conferences and exchange programmes becomes the necessity. Excellent pool of educationists both International & National, as faculty members becomes must. This book focuses on the challenges and the marketing strategies required.

Biographie de l'auteur

(1)S. B. Thorat, Ph. D.: Director, Shri S. B. Education Society’s Institute of Technology & Management, Nanded (India) (2) S. B. Kishor, Ph. D.: Assistant Professor & Head, Department of Computer Science,SP College, Chandrapur (India) (3)Vilas M. Ghodki: Ph. D.: Associate Professor, Shiksha Mandal’s, Jankidevi Bajaj College of Science, Wardh

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
LAP LAMBERT Academic Publishing
Date d'édition
2014
Langue
anglais
ISBN 10 
3659593451
ISBN 13 
9783659593451
Reliure
Broché
Nombre de pages
264
Coordonnées du fabricant
non disponible
Personne responsable
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