La promotion des ventes dans les industries des produits de grande consommation est utilisée pour stimuler les offres d'une marque en faisant des acheteurs une offre extraordinaire. On compte sur les clients pour suivre cette offre, ce qui a un impact rapide sur le taux de vente d'un secteur. Fast Moving Consumer Goods (FMCG) fonctionne dans le cadre de la stratégie Océan Rouge, qui impose la menace de concurrence entre les concurrents dans les industries et leur fait connaître une croissance mince et un profit minimal. Grâce à la publicité et à la promotion des ventes, les consommateurs ont tendance à acheter plus et deviennent ainsi fidèles à une marque particulière. L'énoncé du problème visait à déterminer si les outils de publicité ou de promotion des ventes sont les meilleures techniques à utiliser pour rendre un consommateur fidèle à sa ou ses marques. Ce livre aidera et sera important pour les organisations, les industries et les points de vente au détail qui s'occupent de biens de consommation rapides dans le monde entier.
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
Vendeur : BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Allemagne
Taschenbuch. Etat : Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Sales Promotion in FMCG industries is utilized to make a boost on the offers of a brand by making buyers an extraordinary offer. Customers are relied upon to follow up on this offer, which has a quick impact on the sales rate of an industry. Fast Moving Consumer Goods (FMCG) operates under the Red Ocean Strategy which imposes the threat of competition among competitors in the industries and causes them to basically have a slim growth and minimal profit. Through Advertisement and sales promotion, consumers tends to purchase more and thereby becomes loyal to a particular brand. The problem statement was aimed at identifying if Advertisement or Sales Promotional tools is the best techniques to be used in making a consumer loyal to its brand(s). This book will aid and be of importance to organizations,industries and Retail outlets who deals with a Fast Moving Consumer Goods around the globe. 104 pp. Englisch. N° de réf. du vendeur 9783659710049
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Vendeur : AHA-BUCH GmbH, Einbeck, Allemagne
Taschenbuch. Etat : Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Sales Promotion in FMCG industries is utilized to make a boost on the offers of a brand by making buyers an extraordinary offer. Customers are relied upon to follow up on this offer, which has a quick impact on the sales rate of an industry. Fast Moving Consumer Goods (FMCG) operates under the Red Ocean Strategy which imposes the threat of competition among competitors in the industries and causes them to basically have a slim growth and minimal profit. Through Advertisement and sales promotion, consumers tends to purchase more and thereby becomes loyal to a particular brand. The problem statement was aimed at identifying if Advertisement or Sales Promotional tools is the best techniques to be used in making a consumer loyal to its brand(s). This book will aid and be of importance to organizations,industries and Retail outlets who deals with a Fast Moving Consumer Goods around the globe. N° de réf. du vendeur 9783659710049
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Vendeur : moluna, Greven, Allemagne
Etat : New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Autor/Autorin: Nnah CharityCharity Uloaku Nnah Hails from Abia State, Nigeria. She has her bachelors degree in Accounting Education from the University of Abuja, Nigeria and a Masters degree in Business Administration from Anglia Ruskin University,. N° de réf. du vendeur 158428913
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Vendeur : buchversandmimpf2000, Emtmannsberg, BAYE, Allemagne
Taschenbuch. Etat : Neu. This item is printed on demand - Print on Demand Titel. Neuware -Sales Promotion in FMCG industries is utilized to make a boost on the offers of a brand by making buyers an extraordinary offer. Customers are relied upon to follow up on this offer, which has a quick impact on the sales rate of an industry. Fast Moving Consumer Goods (FMCG) operates under the Red Ocean Strategy which imposes the threat of competition among competitors in the industries and causes them to basically have a slim growth and minimal profit. Through Advertisement and sales promotion, consumers tends to purchase more and thereby becomes loyal to a particular brand. The problem statement was aimed at identifying if Advertisement or Sales Promotional tools is the best techniques to be used in making a consumer loyal to its brand(s). This book will aid and be of importance to organizations,industries and Retail outlets who deals with a Fast Moving Consumer Goods around the globe.Books on Demand GmbH, Überseering 33, 22297 Hamburg 104 pp. Englisch. N° de réf. du vendeur 9783659710049
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Vendeur : preigu, Osnabrück, Allemagne
Taschenbuch. Etat : Neu. Advertisement and Consumer Sales Promotion | Its Effect on Consumer Brand Loyalty: A Case Study of FMCG Industries | Charity Nnah | Taschenbuch | 104 S. | Englisch | 2015 | LAP Lambert Academic Publishing | EAN 9783659710049 | Verantwortliche Person für die EU: BoD - Books on Demand, In de Tarpen 42, 22848 Norderstedt, info[at]bod[dot]de | Anbieter: preigu. N° de réf. du vendeur 104629563
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