Cultural Paradigms and Consumer Behavior towards Iconic Festivals - Couverture souple

Sabir, Raja Irfan; Ijaz, Haseeba; Yaseen, Somia

 
9783659850967: Cultural Paradigms and Consumer Behavior towards Iconic Festivals
Couverture souple
ISBN 10 : 3659850969 ISBN 13 : 9783659850967
Editeur : LAP LAMBERT Academic Publishing, 2016

Synopsis

The mean of this study to the awareness of non-Islamic festivals is Islamic Republic of Pakistan. This study explains the history of Pakistan and history of festivals that are celebrated in Pakistan. This research is qualitative in nature we found all results based on Quran verses and Hades. Our findings show some festivals that are not synchronize of Islam but still celebrate in Pakistan. The plan of this study to find out the importance of respect to other’s religion by using all prominent rules of respective religions and scared verses of respective religion. We reached at conclusion that love respect and humanity is part of all religions. The aim of this study is to discuss the history of kite flying in indo-Pak sub continent based on news reports and explore the festival causes and human loses bear by the Pakistan. We collect the data and analysis with the help of news reports. Propose of this study to investigate the consumer behavior towards the iconic festival in Islamic Republic of Pakistan. How these festivals diffuse in Pakistan? Study gathers the information through semi-structured interview with 25 respondents. NVivo used to analyze the result.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Présentation de l'éditeur

The mean of this study to the awareness of non-Islamic festivals is Islamic Republic of Pakistan. This study explains the history of Pakistan and history of festivals that are celebrated in Pakistan. This research is qualitative in nature we found all results based on Quran verses and Hades. Our findings show some festivals that are not synchronize of Islam but still celebrate in Pakistan. The plan of this study to find out the importance of respect to other’s religion by using all prominent rules of respective religions and scared verses of respective religion. We reached at conclusion that love respect and humanity is part of all religions. The aim of this study is to discuss the history of kite flying in indo-Pak sub continent based on news reports and explore the festival causes and human loses bear by the Pakistan. We collect the data and analysis with the help of news reports. Propose of this study to investigate the consumer behavior towards the iconic festival in Islamic Republic of Pakistan. How these festivals diffuse in Pakistan? Study gathers the information through semi-structured interview with 25 respondents. NVivo used to analyze the result.

Biographie de l'auteur

Haseeba Ijaz, MS in management sciences specialization in marketing (2013-2015). Studied COMSATS Institute of Information and Technology (SAHIWAL campus) Pakistan.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
LAP LAMBERT Academic Publishing
Date d'édition
2016
Langue
anglais
ISBN 10 
3659850969
ISBN 13 
9783659850967
Reliure
Broché
Nombre de pages
80
Coordonnées du fabricant
non disponible
Personne responsable
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