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Innovation Strategies of Small and Medium-Sized Retail Enterprises - Couverture souple

Okonkwo, Godwin

 
9783659870118: Innovation Strategies of Small and Medium-Sized Retail Enterprises
Couverture souple
ISBN 10 : 3659870110 ISBN 13 : 9783659870118
Editeur : LAP LAMBERT Academic Publishing, 2016

Synopsis

Small and medium-sized discount retailers have had a high failure rate, which is troubling considering that small businesses create jobs and drive successful innovation that is critical for economic development. This book was written on the premise of successful innovation strategies. Using innovation increases the ability to compete; as a result, innovation is an area of interest that many business leaders are exploring. Aligning innovation could increase competitive positioning and the efficiency of goods and services. The results may help strengthen innovation strategies of retail businesses, which could produce greater profitability and growth. Moreover, the findings from this book might contribute to the sustainability of business owners, leading to economic vitality and sustainable development.

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Présentation de l'éditeur

Small and medium-sized discount retailers have had a high failure rate, which is troubling considering that small businesses create jobs and drive successful innovation that is critical for economic development. This book was written on the premise of successful innovation strategies. Using innovation increases the ability to compete; as a result, innovation is an area of interest that many business leaders are exploring. Aligning innovation could increase competitive positioning and the efficiency of goods and services. The results may help strengthen innovation strategies of retail businesses, which could produce greater profitability and growth. Moreover, the findings from this book might contribute to the sustainability of business owners, leading to economic vitality and sustainable development.

Biographie de l'auteur

Dr Godwin O. Okonkwo holds BS, MBA and DBA. Studied Entrepreneurship, A doctorate from Walden University. Business planning and strategy development at Star of Hope Company. Developed innovation strategies and practice for emerging and existing enterprises. Educate small businesses on competitive positioning.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
LAP LAMBERT Academic Publishing
Date d'édition
2016
Langue
anglais
ISBN 10 
3659870110
ISBN 13 
9783659870118
Reliure
Broché
Nombre de pages
136
Coordonnées du fabricant
non disponible
Personne responsable
info@bod.de
info@bod.de

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