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Managing Risk in Business through an Investigation of Orientalism: A practical guide to understanding Orientalism as it relates to business and global economics - Couverture souple

Starnes, Nicholas

 
9783659877940: Managing Risk in Business through an Investigation of Orientalism: A practical guide to understanding Orientalism as it relates to business and global economics
Couverture souple
ISBN 10 : 3659877948 ISBN 13 : 9783659877940
Editeur : LAP LAMBERT Academic Publishing, 2016

Synopsis

Every business in the world intrinsically deals with risk. Though global commerce thrives to combat risky markets, dangerous management decisions, and consumer behavior, it can be easy to misinterpret major threats to a business when human bias eventually intervenes. Orientalism is a prevalent form of bias today, which is exacerbated by current political air in relation to the Middle East and numerous conflicts throughout the world. With that said, investigating this influential and dangerous construct, as it relates to business is more important today than ever before. "The projection of false identity constructs in regards to the Middle East, as an attempt by the West to protect global business integrity, can be highly self-destructive: any real risk present that is a legitimate threat to the firm’s operations, is actually compounded as a result of mistranslated danger based in Orientalist fallacies." Thus the real hazard to a firm can become an unconscious and internal peril, the root of which is nothing more but our biased selves.

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Présentation de l'éditeur

Every business in the world intrinsically deals with risk. Though global commerce thrives to combat risky markets, dangerous management decisions, and consumer behavior, it can be easy to misinterpret major threats to a business when human bias eventually intervenes. Orientalism is a prevalent form of bias today, which is exacerbated by current political air in relation to the Middle East and numerous conflicts throughout the world. With that said, investigating this influential and dangerous construct, as it relates to business is more important today than ever before. "The projection of false identity constructs in regards to the Middle East, as an attempt by the West to protect global business integrity, can be highly self-destructive: any real risk present that is a legitimate threat to the firm’s operations, is actually compounded as a result of mistranslated danger based in Orientalist fallacies." Thus the real hazard to a firm can become an unconscious and internal peril, the root of which is nothing more but our biased selves.

Biographie de l'auteur

Nicholas Richard Starnes | B.S. in Commerce and Business Administration, Finance, The University of Alabama, May 2015 | B.A. in Foreign Languages and Literature, French, The University of Alabama, May 2015 | University Honors with Thesis|International Honors

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
LAP LAMBERT Academic Publishing
Date d'édition
2016
Langue
anglais
ISBN 10 
3659877948
ISBN 13 
9783659877940
Reliure
Broché
Nombre de pages
60
Coordonnées du fabricant
non disponible
Personne responsable
KreGa Onlinehandel GmbH
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