Integrated Business Information Systems: RP Holistic View of the Linked Business Process Chain ERP-SCM-CRM-BI-Big Data - Couverture rigide

Gronwald, Klaus-Dieter

Couverture rigide

ISBN 10 : 3662532905 ISBN 13 : 9783662532904

Editeur : Springer-Verlag Berlin and Heidelberg GmbH & Co. K, 2017

Synopsis

Enterprise Resource Planning (ERP), Supply Chain Management (SCM), Customer Relationship Management (CRM), Business Intelligence (BI) and Big Data Analytics (BDA) are business related tasks and processes, which are supported by standardized software solutions. The book explains that this requires business oriented thinking and acting from IT specialists and data scientists. It is a good idea to let students experience this directly from the business perspective, for example as executives of a virtual company. The course simulates the stepwise integration of the linked business process chain ERP-SCM-CRM-BI-Big Data of four competing groups of companies. The course participants become board members with full P&L responsibility for business units of one of four beer brewery groups managing supply chains from production to retailer.

A propos du livre

À propos de l?auteur

Klaus-Dieter Gronwald is lecturer and author with teaching experiences in Enterprise Systems, Global Sourcing, Cross Cultural Competencies and Essentials of Business Management at Lucerne University of Applied Sciences and Arts Switzerland, University of Applied Sciences and Arts Northwestern Switzerland and CityUniversity of Seattle. He was head of SAP´s global university liaison program and senior executive at two India based global service providers, responsible for their European Enterprise Application Services Division with ten years experience in the development of new global sourcing strategies and advanced shared services models for IT- and engineering services in virtual teams with the focus on cross-cultural understanding. He graduated from Leibniz University of Hannover Germany with a Masters and Ph.D. in Physics.

Détails de l'édition

• Éditeur: Springer-Verlag Berlin and Heidelberg GmbH & Co. K
• Date d'édition: 2017
• Langue: anglais
• ISBN 10: 3662532905
• ISBN 13: 9783662532904
• Reliure: Relié
• Nombre de pages: 200
• Coordonnées du fabricant: non disponible
• Personne responsable: CMN Printpool Inh. Mathis Neumann; https://www.also.com/ec/cms5/en_6000/6000/index.jsp; ; Friedrich-Karl-Str. 9; Hamburg; Allemagne