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The book at hand offers a comprehensive view into an area of work from Max Bill that has so far received little attention: typography, advertising and book design. One discovers Max Bill as the tireless creator of highly individual types and commercial logos as well as a designer with a sense of visual humor - not exactly a common aspect of constructive design in this country.Bill pursued two opposing principles and accordingly left behind two lines in his work: a graphic one and a sculptural one. Taking Herbert Bayer's universal type as a point of departure, Bill developed two lettering schemes for the Neubühl housing development and the firm "wohnbedarf", which departed from all then-known forms. The reason for the stretched "o" in "wohnbedarf" may well have been grounded on how one perceives the text from the side; yet, behind this understanding lie formal ideas and the reductionist concept of the Bauhaus.
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Description du livre Hardcover. Etat : New. BRAND NEW ** SUPER FAST SHIPPING FROM UK WAREHOUSE ** 30 DAY MONEY BACK GUARANTEE. N° de réf. du vendeur 9783721203417-GDR
Description du livre Etat : new. N° de réf. du vendeur 270de0472dc3a97766e5ea5b6a27e014
Description du livre Hardcover. Etat : New. N° de réf. du vendeur 6666-HCE-9783721203417
Description du livre Hardcover. Etat : new. N° de réf. du vendeur 9783721203417
Description du livre Etat : New. In. N° de réf. du vendeur ria9783721203417_new
Description du livre Hardcover. Etat : New. N° de réf. du vendeur 6666-GRD-9783721203417
Description du livre Etat : New. One discovers Max Bill as the tireless creator of highly individual types and commercial logos as well as a designer with a sense of visual humour. This book offers a comprehensive view of an area of work from Bill: typography, advertising and book design. Num Pages: 304 pages, Illustrations (some col.), ports. (some col.). BIC Classification: AKD; AKH; AKL. Category: (G) General (US: Trade); (UF) Further/Higher Education; (XV) Technical / Manuals. Dimension: 283 x 235 x 27. Weight in Grams: 1708. . 1999. First Edition. Hardcover. . . . . N° de réf. du vendeur V9783721203417
Description du livre Etat : New. N° de réf. du vendeur 7444428-n
Description du livre Hardcover. Etat : new. Hardcover. Max Bill (1908-1994) is primarily associated with the terms "Concrete Art" and "Environmental Design". He was active in nearly every area of art and design, which were universal concepts for him. Furthermore, his theoretical publications have turned him into one of the most fruitful stimulators of Modern Concrete Art in post-war Europe among the Bauhaus generation of students.This volume offers a comprehensive view into an area of his work that has so far received little attention: typography, advertising and book design. It shows for that almost everything that the Swiss Avantgarde movement accomplished during the 1930s was visualized in Bill's studio "bill-zuerich reklame". The reader discovers Max Bill as the tireless creator of highly individual types, commercial logos and advertisements as well as an exceedingly versatile designer who had an amazing command of "visual humor".presenting Max Bill's less known work as a visual designer highlighting his influence in the field examples of his typefaces and logos documents the works of his studio "bill-zuerich reklame" One discovers Max Bill as the tireless creator of highly individual types and commercial logos as well as a designer with a sense of visual humour. This book offers a comprehensive view of an area of work from Bill: typography, advertising and book design. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. N° de réf. du vendeur 9783721203417
Description du livre Hardcover. Etat : Brand New. 01 edition. 304 pages. German language. 11.00x8.75x1.00 inches. In Stock. N° de réf. du vendeur __3721203410