Firm-Level Strategic Orientation and Performance: A Synthesis and Extension of the Knowledge Base on Entrepreneurial, Market and Learning Orientation (Strategisches Management) - Couverture souple

Romanova Stettler, Tatiana

 
9783830083290: Firm-Level Strategic Orientation and Performance: A Synthesis and Extension of the Knowledge Base on Entrepreneurial, Market and Learning Orientation (Strategisches Management)
Couverture souple
ISBN 10 : 3830083297 ISBN 13 : 9783830083290
Editeur : Kovac, Dr. Verlag, 2015

Synopsis

Should a firm stay focused or should it rather adopt a broader strategic perspective? This book summarizes and extends the existing knowledge base on entrepreneurial, market, and learning orientation. Building on multiple theoretical perspectives, empirical evidence from prior studies, as well as on survey and archival data collected in two economic contexts, performance effects from individual orientations, their dimensions and combinations are explored. Results reveal that the three strategic orientations are highly interrelated and that their relationship to firm performance is more complex than previously assumed.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Éditeur
Kovac, Dr. Verlag
Date d'édition
2015
Langue
anglais
ISBN 10 
3830083297
ISBN 13 
9783830083290
Reliure
Taschenbuch
Numéro d'édition
1
Nombre de pages
180
Coordonnées du fabricant
non disponible
Personne responsable
non disponible