European Retail Research: 2008 | Volume 22 - Couverture souple

Couverture souple

ISBN 10 : 3834910848 ISBN 13 : 9783834910844

Editeur : Gabler Verlag, 2008

Synopsis

The aim of European Retail Research is to publish interesting manuscripts of high quality and innovativeness with a focus on retail researchers, retail lecturers, retail students and retail executives. As it has always been, retail executives are part of the target group and the knowledge transfer between retail research and retail management remains a part of the publication's concept. European Retail Research welcomes manuscripts on original theoretical or conceptual contributions as well as empirical research-based either on large-scale empirical data or on the case-study method. Following the state of the art in the retail research, articles on any major issues that concern the general field of retailing and distribution are welcome.

A propos du livre

À propos de l?auteur

Prof. Dr. Dirk Morschett, University of Fribourg, Switzerland
Prof. Dr. Thomas Rudolph, University of St. Gallen, Switzerland
Prof. Dr. Peter Schnedlitz, Vienna University of Economics and Business Administration, Austria
PD Dr. Hanna Schramm-Klein, Saarland University, Germany
Prof. Prof. h.c. Dr. Bernhard Swoboda, University of Trier, Germany

Détails de l'édition

• Éditeur: Gabler Verlag
• Date d'édition: 2008
• Langue: anglais
• ISBN 10: 3834910848
• ISBN 13: 9783834910844
• Reliure: Broché
• Nombre de pages: 244
• Éditeur: Swoboda Bernhard, Morschett Dirk, Rudolph Thomas, Schnedlitz Peter, Schramm-Klein Hanna
• Coordonnées du fabricant: ProductSafety@springernature.com; ProductSafety@springernature.com; ; Poststr. 9; Darmstadt; 64293; Allemagne