The authors present a set of methods for designing and planning the implementation of business-to-business services in international markets and explain the practical use of the methods.
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
Prof. Dr. Tilo Böhmann, International Business School of Service Management/University of Hamburg, Germany
Prof. Dr. Wolfgang Burr, University of Stuttgart, Germany
Prof. Dr. Thomas Herrmann, Ruhr-Universität Bochum, Germany
Prof. Dr. Helmut Krcmar, Technische Universität München, Germany
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
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Taschenbuch. Etat : Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -The implementation of business-to-business services in international markets requires careful design and planning. The book introduces a tailorable method for the internationalization of services. Each component of the method addresses a typical challenge of the international implementation of services, such as the design and modularization of services for international markets, the choice of locations for service operations, and the transfer of services to new locations. Case studies in IT services, facility management services, and information services illustrate the practical application of the method. In-depth chapters discuss theoretical foundations of the method and insights of related research fields. 464 pp. Englisch. N° de réf. du vendeur 9783834915771
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Etat : New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Prof. Dr. Tilo Boehmann, International Business School of Service Management/University of Hamburg, GermanyProf. Dr. Wolfgang Burr, University of Stuttgart, GermanyProf. Dr. Thomas Herrmann, Ruhr-Universitaet Bochum, GermanyProf. Dr. Helmut Krcmar. N° de réf. du vendeur 5380707
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Taschenbuch. Etat : Neu. This item is printed on demand - Print on Demand Titel. Neuware -The authors present a set of methods for designing and planning the implementation of business-to-business services in international markets and explain the practical use of the methods.Springer Gabler in Springer Science + Business Media, Tiergartenstr. 15-17, 69121 Heidelberg 464 pp. Englisch. N° de réf. du vendeur 9783834915771
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Taschenbuch. Etat : Neu. Druck auf Anfrage Neuware - Printed after ordering - The implementation of business-to-business services in international markets requires careful design and planning. The book introduces a tailorable method for the internationalization of services. Each component of the method addresses a typical challenge of the international implementation of services, such as the design and modularization of services for international markets, the choice of locations for service operations, and the transfer of services to new locations. Case studies in IT services, facility management services, and information services illustrate the practical application of the method. In-depth chapters discuss theoretical foundations of the method and insights of related research fields. N° de réf. du vendeur 9783834915771
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Taschenbuch. Etat : Neu. Implementing International Services | A Tailorable Method for Market Assessment, Modularization, and Process Transfer | Tilo Böhmann (u. a.) | Taschenbuch | VIII | Englisch | 2011 | Gabler Verlag | EAN 9783834915771 | Verantwortliche Person für die EU: Springer Gabler in Springer Science + Business Media, Tiergartenstr. 15-17, 69121 Heidelberg, juergen[dot]hartmann[at]springer[dot]com | Anbieter: preigu Print on Demand. N° de réf. du vendeur 101676755
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