Synopsis
Based on survey data from users who are members in user groups of the management software firm Computer Associates, Celine Schulz examines how groups of users can be organised and leveraged by firms for their innovation processes.
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
À propos de l?auteur
Dr. Celine Schulz obtained her doctorate at the Institute for Innovation Research, Technology Management and Entrepreneurship (Ludwig-Maximilians-Universität Munich) under the supervision of Prof. Dietmar Harhoff, Ph.D.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
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Organising User Communities for Innovation Management (Innovation und Entrepreneurship)
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Gabler Verlag, 2009
ISBN 10 : 3834920843
ISBN 13 : 9783834920843
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Organising User Communities for Innovation Management (Innovation und Entrepreneurship)
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Organising User Communities for Innovation Management (Innovation und Entrepreneurship)
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Organising User Communities for Innovation Management
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Organising User Communities for Innovation Management
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Taschenbuch. Etat : Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -With the astounding success of social networking systems such as Facebook, Bebo, LinkedIn, and MySpace, interest in social networks soared amongst researchers and pr- titioners. Organised groups of individuals can be of considerable value to rms, but a deeper understanding of the phenomenon is still lacking. User communities are social networks of individuals who group together with the purpose of exchanging ideas, insights and experiences with each other. Although the concept of leveraging user communities for innovation management is not new, most of the literature has assumed the ready existence of user communities and has concentrated on examining how rms can cooperate with them. Research on the emergence and persistence of user communities has mostly been neglected. Celine Schulz attempts to ll this gap by focussing on why user communities exist, what their goals are and how they function. In her dissertation, Celine Schulz undertakes a study of individuals in user communities of the software rm Computer Associates (CA). Using an online survey, a unique data set of users in 161 di erent CA user groups was assembled. Thisdissertationconsistsofthreeempiricalstudiesbasedonthisdataset. The rst two studies analyse why individuals communicate with other members in their user communities, that is why they are willing to share information with each other and how they bene t from the interaction with their user communities. The third study examines how user communities can be leveraged for rms' innovation processes, by speci cally investigating the individual- and group-speci c attributes of customer collaborators from user communities. 149 pp. Englisch. N° de réf. du vendeur 9783834920843
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Organising User Communities For Innovation Management: Dissertation Universität München, 2009
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Organising User Communities for Innovation Management
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Kartoniert / Broschiert. Etat : New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Dr. Celine Schulz obtained her doctorate at the Institute for Innovation Research, Technology Management and Entrepreneurship (Ludwig-Maximilians-Universitaet Munich) under the supervision of Prof. Dietmar Harhoff, Ph.D.Based on survey data from . N° de réf. du vendeur 5381104
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Organising User Communities for Innovation Management
Edité par
Gabler Verlag, Gabler Verlag Dez 2009, 2009
ISBN 10 : 3834920843
ISBN 13 : 9783834920843
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Taschenbuch. Etat : Neu. This item is printed on demand - Print on Demand Titel. Neuware -With the astounding success of social networking systems such as Facebook, Bebo, LinkedIn, and MySpace, interest in social networks soared amongst researchers and pr- titioners. Organised groups of individuals can be of considerable value to rms, but a deeper understanding of the phenomenon is still lacking. User communities are social networks of individuals who group together with the purpose of exchanging ideas, insights and experiences with each other. Although the concept of leveraging user communities for innovation management is not new, most of the literature has assumed the ready existence of user communities and has concentrated on examining how rms can cooperate with them. Research on the emergence and persistence of user communities has mostly been neglected. Celine Schulz attempts to ll this gap by focussing on why user communities exist, what their goals are and how they function. In her dissertation, Celine Schulz undertakes a study of individuals in user communities of the software rm Computer Associates (CA). Using an online survey, a unique data set of users in 161 di erent CA user groups was assembled. Thisdissertationconsistsofthreeempiricalstudiesbasedonthisdataset. The rst two studies analyse why individuals communicate with other members in their user communities, that is why they are willing to share information with each other and how they bene t from the interaction with their user communities. The third study examines how user communities can be leveraged for rms¿ innovation processes, by speci cally investigating the individual- and group-speci c attributes of customer collaborators from user communities.Springer Gabler in Springer Science + Business Media, Tiergartenstr. 15-17, 69121 Heidelberg 168 pp. Englisch. N° de réf. du vendeur 9783834920843
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Organising User Communities for Innovation Management
Edité par
Gabler Verlag, Gabler Verlag, 2009
ISBN 10 : 3834920843
ISBN 13 : 9783834920843
Neuf
Taschenbuch
Vendeur : AHA-BUCH GmbH, Einbeck, Allemagne
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Taschenbuch. Etat : Neu. Druck auf Anfrage Neuware - Printed after ordering - With the astounding success of social networking systems such as Facebook, Bebo, LinkedIn, and MySpace, interest in social networks soared amongst researchers and pr- titioners. Organised groups of individuals can be of considerable value to rms, but a deeper understanding of the phenomenon is still lacking. User communities are social networks of individuals who group together with the purpose of exchanging ideas, insights and experiences with each other. Although the concept of leveraging user communities for innovation management is not new, most of the literature has assumed the ready existence of user communities and has concentrated on examining how rms can cooperate with them. Research on the emergence and persistence of user communities has mostly been neglected. Celine Schulz attempts to ll this gap by focussing on why user communities exist, what their goals are and how they function. In her dissertation, Celine Schulz undertakes a study of individuals in user communities of the software rm Computer Associates (CA). Using an online survey, a unique data set of users in 161 di erent CA user groups was assembled. Thisdissertationconsistsofthreeempiricalstudiesbasedonthisdataset. The rst two studies analyse why individuals communicate with other members in their user communities, that is why they are willing to share information with each other and how they bene t from the interaction with their user communities. The third study examines how user communities can be leveraged for rms' innovation processes, by speci cally investigating the individual- and group-speci c attributes of customer collaborators from user communities. N° de réf. du vendeur 9783834920843
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Image d'archives
Organising User Communities for Innovation Management
Edité par
Gabler Verlag, 2009
ISBN 10 : 3834920843
ISBN 13 : 9783834920843
Ancien ou d'occasion
Couverture souple
Vendeur : Buchpark, Trebbin, Allemagne
Évaluation du vendeur 5 sur 5 étoiles
Etat : Sehr gut. Zustand: Sehr gut | Sprache: Englisch | Produktart: Bücher | With the astounding success of social networking systems such as Facebook, Bebo, LinkedIn, and MySpace, interest in social networks soared amongst researchers and pr- titioners. Organised groups of individuals can be of considerable value to ?rms, but a deeper understanding of the phenomenon is still lacking. User communities are social networks of individuals who group together with the purpose of exchanging ideas, insights and experiences with each other. Although the concept of leveraging user communities for innovation management is not new, most of the literature has assumed the ready existence of user communities and has concentrated on examining how ?rms can cooperate with them. Research on the emergence and persistence of user communities has mostly been neglected. Celine Schulz attempts to ?ll this gap by focussing on why user communities exist, what their goals are and how they function. In her dissertation, Celine Schulz undertakes a study of individuals in user communities of the software ?rm Computer Associates (CA). Using an online survey, a unique data set of users in 161 di?erent CA user groups was assembled. Thisdissertationconsistsofthreeempiricalstudiesbasedonthisdataset. The ?rst two studies analyse why individuals communicate with other members in their user communities, that is why they are willing to share information with each other and how they bene?t from the interaction with their user communities. The third study examines how user communities can be leveraged for ?rms¿ innovation processes, by speci?cally investigating the individual- and group-speci?c attributes of customer collaborators from user communities. N° de réf. du vendeur 5952957/202
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