Market Entry Strategies of Foreign Telecom Companies in India - Couverture souple

Levi, Kiruba J. B. J. B.

9783835006072: Market Entry Strategies of Foreign Telecom Companies in India

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ISBN 10 : 383500607X ISBN 13 : 9783835006072

Editeur : Deutscher Universit�tsverlag, 2007

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India’s telephone network is the second largest in the world, next to China. Over the last decade, these emerging economies have been the drivers of growth in the world economy. Therefore foreign companies have been rushing to invest in these countries more or less successfully.

Kiruba Jeyaseeli Benjamin Levi highlights why the Indian telecom market is so attractive to foreign investors. She describes the rules and regulations for telecoms in India, and examines the reasons for success and failure of the foreign telecom companies in India. She identifies the prime sectors of the Indian telecom market for investment and provides recommendations to foreign companies intending to enter the Indian telecom market.

Les informations fournies dans la section � Synopsis � peuvent faire r�f�rence � une autre �dition de ce titre.

� propos de l?auteur

Dr. Kiruba Jeyaseeli Benjamin Levi promovierte bei Prof. Dr. Rudolf Gr�nig am Institut f�r Betriebswirtschaftslehre der Universit�t Fribourg, Schweiz. Sie ist als ... t�tig.

Les informations fournies dans la section � A propos du livre � peuvent faire r�f�rence � une autre �dition de ce titre.

�diteur: Deutscher Universit�tsverlag
Date d'�dition: 2007
Langue: anglais
ISBN 10: 383500607X
ISBN 13: 9783835006072
Reliure: Broch�
Nombre de pages: 320
Coordonn�es du fabricant: non disponible
Personne responsable: non disponible

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Market Entry Strategies of Foreign Telecom Companies in India

Kiruba J. B. Levi

Edit� par Deutscher Universit�tsverlag, 2007

ISBN 10 : 383500607X ISBN 13 : 9783835006072

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Market Entry strategies of foreign Telecom Companies in India

Kiruba J. B. Levi

Edit� par Deutscher Universit�tsverlag, 2007

ISBN 10 : 383500607X ISBN 13 : 9783835006072

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Etat : New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Dr. Kiruba Jeyaseeli Benjamin Levi promovierte bei Prof. Dr. Rudolf Gruenig am Institut fuer Betriebswirtschaftslehre der Universitaet Fribourg, Schweiz. Sie ist als . taetig.Kiruba Jeyaseeli Benjamin Levi highlights why the Indian telecom market is s. N� de r�f. du vendeur 5383040

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Market Entry Strategies of Foreign Telecom Companies in India

Kiruba J. B. Levi

Edit� par Deutscher Universit�tsverlag, 2007

ISBN 10 : 383500607X ISBN 13 : 9783835006072

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Taschenbuch. Etat : Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - The telecommunication markets in Europe, North America and Australia are currently changing from growth to saturation or even to decline. The results are fierce competition and strongly reduced profit rates. The situation in developing countries is totally different. Large unsatisfied needs are leading to increased demand and to important growth rates. China and India are especially attractive to operators and equipment manufacturers in the telecom sector, because of their important size. Ms. Kiruba J. B. Levi's research investigates India as one of these two markets. Ms. Levi's objective is to support, with her research, the successful entry of foreign companies in the Indian telecom market. To reach this objective, she proceeds in four steps. First, she summarizes the literature on market entry strategies. Afterwards, Ms. Levi describes the Indian Telecom Market. A lot of actual facts and figures are given. The clear structure helps the reader to find the needed information. The third step consists of four cases of foreign companies entering the Indian telecommunications sector. After the description of the companies and their entry activities, the cases are analyzed with the help of the case research method. Based on the analyses of the Indian telecommunications market and especially on the lessons learnt from the four cases, Ms. Levi finally provides recommendations for companies, which are planning to start activities in the Indian communications industry. N� de r�f. du vendeur 9783835006072

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Market Entry Strategies of Foreign Telecom Companies in India

Kiruba J. B. Levi

Edit� par Deutscher Universit�tsverlag Jan 2007, 2007

ISBN 10 : 383500607X ISBN 13 : 9783835006072

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Taschenbuch. Etat : Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -India s telephone network is the second largest in the world, next to China. Over the last decade, these emerging economies have been the drivers of growth in the world economy. Therefore foreign companies have been rushing to invest in these countries more or less successfully. Kiruba Jeyaseeli Benjamin Levi highlights why the Indian telecom market is so attractive to foreign investors. She describes the rules and regulations for telecoms in India, and examines the reasons for success and failure of the foreign telecom companies in India. She identifies the prime sectors of the Indian telecom market for investment and provides recommendations to foreign companies intending to enter the Indian telecom market. 320 pp. Englisch. N� de r�f. du vendeur 9783835006072

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Market Entry Strategies of Foreign Telecom Companies in India

Levi, Kiruba J. B.

Edit� par Deutscher Universit�tsverlag, 2007

ISBN 10 : 383500607X ISBN 13 : 9783835006072

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Market Entry Strategies of Foreign Telecom Companies in India

Kiruba J. B. Levi

Edit� par Deutscher Universit�tsverlag, Deutscher Universit�tsverlag Jan 2007, 2007

ISBN 10 : 383500607X ISBN 13 : 9783835006072

Neuf Taschenbuch

Vendeur : buchversandmimpf2000, Emtmannsberg, BAYE, Allemagne

�valuation du vendeur 5 sur 5 �toiles

Taschenbuch. Etat : Neu. Neuware -The telecommunication markets in Europe, North America and Australia are currently changing from growth to saturation or even to decline. The results are fierce competition and strongly reduced profit rates. The situation in developing countries is totally different. Large unsatisfied needs are leading to increased demand and to important growth rates. China and India are especially attractive to operators and equipment manufacturers in the telecom sector, because of their important size. Ms. Kiruba J. B. Levi�s research investigates India as one of these two markets. Ms. Levi�s objective is to support, with her research, the successful entry of foreign companies in the Indian telecom market. To reach this objective, she proceeds in four steps. First, she summarizes the literature on market entry strategies. Afterwards, Ms. Levi describes the Indian Telecom Market. A lot of actual facts and figures are given. The clear structure helps the reader to find the needed information. The third step consists of four cases of foreign companies entering the Indian telecommunications sector. After the description of the companies and their entry activities, the cases are analyzed with the help of the case research method. Based on the analyses of the Indian telecommunications market and especially on the lessons learnt from the four cases, Ms. Levi finally provides recommendations for companies, which are planning to start activities in the Indian communications industry.Springer Gabler in Springer Science + Business Media, Tiergartenstr. 15-17, 69121 Heidelberg 320 pp. Englisch. N� de r�f. du vendeur 9783835006072

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