Articles liés à Impact of Events

Impact of Events - Couverture souple

Ege, Alexander

 
9783836435352: Impact of Events
Couverture souple
ISBN 10 : 3836435357 ISBN 13 : 9783836435352
Editeur : VDM Verlag Dr. Mueller E.K., 2008

Synopsis

Events are one of the most exciting and one of the fastest growing forms of tourism. The aim of this research is to determine the impact of local events on the travel motivation of South German ski and snowboard instructors. It outlines the existing literature about Events and Motivation and discusses the existing research paradigm and data collecting methods. A hypothesis was worked out by the researcher and a questionnaire was sent to South German ski and snowboard instructors to examine the influence of events on the decision making process and to identify the change of travel motivation by events. Addressed at ski-resort managers and at event organisers will this work of research help to identify the main reasons to travel to a ski-resort as well as the importance of events in ski-resorts.

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Présentation de l'éditeur

Revision with unchanged content. Events are one of the most exciting and one of the fastest growing forms of tourism. The aim of this research is to determine the impact of local events on the travel motivation of South German ski and snowboard instructors.It outlines the existing literature about Events and Motivation and dis­cusses the existing research paradigm and data collecting methods. A hypothesis was worked out by the researcher and a questionnaire was sent to South German ski and snowboard instructors to examine the influence of events on the decision making process and to identify the change of travel motivation by events. Addressed at ski-resort managers and at event organisers will this work of research help to identify the main reasons to travel to a ski-resort as well as the importance of events in ski-resorts.

Biographie de l'auteur

Tourism Management, University of Brigthon, Junior Product Manager Trainings and Events, MOTORRAD action team , Stuttgart/Germany

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
VDM Verlag Dr. Mueller E.K.
Date d'édition
2008
Langue
anglais
ISBN 10 
3836435357
ISBN 13 
9783836435352
Reliure
Broché
Nombre de pages
100
Coordonnées du fabricant
non disponible
Personne responsable
non disponible