This engrossing, oversized (9.75x11.25") volume chronicles clever and colorful advertising campaigns mainly in Europe and North America in the 20th and 21st centuries, in heavily illustrated 2-page entries. The volume concludes with profiles of notable companies and individuals and a bibliography. Typical for this publisher, the images and layout are of the best quality. Annotation ©2008 Book News, Inc., Portland, OR (booknews.com)
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Authors Stephane Pincas and Marc Loiseau are advertising veterans from Paris, having worked over three decades in top creative departments and on social research respectively. During their long period in the industry, mostly at the fourth largest communication group Publicis, they have helped to build some of the most legendary French brands nationally and internationally. Their in-depth knowledge about the field and their personal adventures are reflected in this publication.
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Vendeur : WorldofBooks, Goring-By-Sea, WS, Royaume-Uni
Hardback. Etat : Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. N° de réf. du vendeur GOR004235464
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Vendeur : AwesomeBooks, Wallingford, Royaume-Uni
Hardcover. Etat : Very Good. History of Advertising: Creative Promotion (Basic Architecture Series) This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. N° de réf. du vendeur 7719-9783836502122
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Vendeur : Better World Books Ltd, Dunfermline, Royaume-Uni
Etat : Good. Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. N° de réf. du vendeur GRP64557511
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Vendeur : ThriftBooks-Atlanta, AUSTELL, GA, Etats-Unis
Hardcover. Etat : Fair. No Jacket. Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less. N° de réf. du vendeur G3836502127I5N00
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Vendeur : ThriftBooks-Dallas, Dallas, TX, Etats-Unis
Hardcover. Etat : Fair. No Jacket. Readable copy. Pages may have considerable notes/highlighting. ~ ThriftBooks: Read More, Spend Less. N° de réf. du vendeur G3836502127I5N00
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Vendeur : ThriftBooks-Dallas, Dallas, TX, Etats-Unis
Hardcover. Etat : Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less. N° de réf. du vendeur G3836502127I3N00
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Vendeur : World of Books (was SecondSale), Montgomery, IL, Etats-Unis
Hardback. Etat : Fair. Divided by into sections by decades, this book explores the legendary campaigns and brands of advertising's modern history, with specific anecdotes and comments on the importance on various campaigns. It includes the picture of the camel that originated the Camel package, and the first Coca Cola ad. N° de réf. du vendeur CIN3836502127A
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Vendeur : Bahamut Media, Reading, Royaume-Uni
Hardcover. Etat : Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. N° de réf. du vendeur 6545-9783836502122
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Vendeur : World of Books Inc, Montgomery, IL, Etats-Unis
Hardback. Etat : Fair. Divided by into sections by decades, this book explores the legendary campaigns and brands of advertising's modern history, with specific anecdotes and comments on the importance on various campaigns. It includes the picture of the camel that originated the Camel package, and the first Coca Cola ad. N° de réf. du vendeur CIN3836502127A
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Vendeur : Brit Books, Milton Keynes, Royaume-Uni
Hardcover. Etat : Used; Very Good. ***Simply Brit*** Welcome to our online used book store, where affordability meets great quality. Dive into a world of captivating reads without breaking the bank. We take pride in offering a wide selection of used books, from classics to hidden gems, ensuring there is something for every literary palate. All orders are shipped within 24 hours and our lightning fast-delivery within 48 hours coupled with our prompt customer service ensures a smooth journey from ordering to delivery. Discover the joy of reading with us, your trusted source for affordable books that do not compromise on quality. N° de réf. du vendeur 2365861
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