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Synopsis
This research aims at identifying reasons why students in Germany do not adopt car sharing. For this purpose, the term innovation is defined and adopted to the term car sharing. Innovations promise a more efficient way of producing or organising things. Car sharing is an innovation due to the fact that it sells the utilisation value of a car. Therefore it links the existing means of transportation, the car, with a new use pattern. In order to adopt an innovation each individual passes through an innovation adoption process. The non-adoption of an innovation can occur at every stage of this process. With the help of current literature, potential reasons for a non-adoption of car sharing are identified. In order to determine which reasons in fact impede students in Germany from committing to car sharing, a questionnaire is conducted.
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À propos de l?auteur
Julia Peterle holds two Bachelor Degrees in International Business Administration from accadis - School of International Business in Bad Homburg, as well as from Northumbria University in Newcastle upon Tyne. She is specialised in continuous improvement and Lean/ Six Sigma projects.
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A study of the innovation adoption process of car sharing in Germany
Edité par
Südwestdeutscher Verlag für Hochschulschriften, 2012
ISBN 10 : 3838135210
ISBN 13 : 9783838135212
Neuf
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Vendeur : moluna, Greven, Allemagne
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Etat : New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Autor/Autorin: Peterle JuliaJulia Peterle holds two Bachelor Degrees in International Business Administration from accadis - School of International Business in Bad Homburg, as well as from Northumbria University in Newcastle upon Tyne. She is spec. N° de réf. du vendeur 5407790
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A study of the innovation adoption process of car sharing in Germany
Edité par
Südwestdeutscher Verlag Für Hochschulschriften AG Co. KG, 2012
ISBN 10 : 3838135210
ISBN 13 : 9783838135212
Neuf
Taschenbuch
Vendeur : AHA-BUCH GmbH, Einbeck, Allemagne
Évaluation du vendeur 5 sur 5 étoiles
Taschenbuch. Etat : Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - This research aims at identifying reasons why students in Germany do not adopt car sharing. For this purpose, the term innovation is defined and adopted to the term car sharing. Innovations promise a more efficient way of producing or organising things. Car sharing is an innovation due to the fact that it sells the utilisation value of a car. Therefore it links the existing means of transportation, the car, with a new use pattern. In order to adopt an innovation each individual passes through an innovation adoption process. The non-adoption of an innovation can occur at every stage of this process. With the help of current literature, potential reasons for a non-adoption of car sharing are identified. In order to determine which reasons in fact impede students in Germany from committing to car sharing, a questionnaire is conducted. N° de réf. du vendeur 9783838135212
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A study of the innovation adoption process of car sharing in Germany
ISBN 10 : 3838135210
ISBN 13 : 9783838135212
Neuf
Taschenbuch
Vendeur : BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Allemagne
Évaluation du vendeur 5 sur 5 étoiles
Taschenbuch. Etat : Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -This research aims at identifying reasons why students in Germany do not adopt car sharing. For this purpose, the term innovation is defined and adopted to the term car sharing. Innovations promise a more efficient way of producing or organising things. Car sharing is an innovation due to the fact that it sells the utilisation value of a car. Therefore it links the existing means of transportation, the car, with a new use pattern. In order to adopt an innovation each individual passes through an innovation adoption process. The non-adoption of an innovation can occur at every stage of this process. With the help of current literature, potential reasons for a non-adoption of car sharing are identified. In order to determine which reasons in fact impede students in Germany from committing to car sharing, a questionnaire is conducted. 72 pp. Englisch. N° de réf. du vendeur 9783838135212
Quantité disponible : 2 disponible(s)
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A study of the innovation adoption process of car sharing in Germany
ISBN 10 : 3838135210
ISBN 13 : 9783838135212
Neuf
Taschenbuch
Vendeur : buchversandmimpf2000, Emtmannsberg, BAYE, Allemagne
Évaluation du vendeur 5 sur 5 étoiles
Taschenbuch. Etat : Neu. Neuware -This research aims at identifying reasons why students in Germany do not adopt car sharing. For this purpose, the term innovation is defined and adopted to the term car sharing. Innovations promise a more efficient way of producing or organising things. Car sharing is an innovation due to the fact that it sells the utilisation value of a car. Therefore it links the existing means of transportation, the car, with a new use pattern. In order to adopt an innovation each individual passes through an innovation adoption process. The non-adoption of an innovation can occur at every stage of this process. With the help of current literature, potential reasons for a non-adoption of car sharing are identified. In order to determine which reasons in fact impede students in Germany from committing to car sharing, a questionnaire is conducted.Books on Demand GmbH, Überseering 33, 22297 Hamburg 72 pp. Englisch. N° de réf. du vendeur 9783838135212
Quantité disponible : 2 disponible(s)