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Strategical Product Development: A method for considering strategic plan into product development - Couverture souple

Martini, Luis Gustavo

 
9783838337883: Strategical Product Development: A method for considering strategic plan into product development
Couverture souple
ISBN 10 : 3838337883 ISBN 13 : 9783838337883
Editeur : LAP Lambert Academic Publishing, 2010

Synopsis

A method for considering strategic objectives into product requirements has been created to provide alignment between customers and company, or in a more detailed perspective, between customer needs and company strategy. It also claims to manage both market and product requirements throughout the entire Product Development Process (PDP). The method intends to integrate both customer and company information, through the usage of the QFD Matrix "0". The Requirements Management Process (ReMP) guarantees the latter requirements management, e.g., that the product developed and delivered fulfils customer needs selected by the QFD matrix "0".The implementation of this method and its correct utilization allows the integration between customers´ needs and senior managers? necessities. Consequently, the likelihood of a company to develop a product that fulfils most of market requirements and company strategic objectives at the same time increases substantially.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Présentation de l'éditeur

A method for considering strategic objectives into product requirements has been created to provide alignment between customers and company, or in a more detailed perspective, between customer needs and company strategy. It also claims to manage both market and product requirements throughout the entire Product Development Process (PDP). The method intends to integrate both customer and company information, through the usage of the QFD Matrix "0". The Requirements Management Process (ReMP) guarantees the latter requirements management, e.g., that the product developed and delivered fulfils customer needs selected by the QFD matrix "0".The implementation of this method and its correct utilization allows the integration between customers´ needs and senior managers? necessities. Consequently, the likelihood of a company to develop a product that fulfils most of market requirements and company strategic objectives at the same time increases substantially.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
LAP Lambert Academic Publishing
Date d'édition
2010
Langue
anglais
ISBN 10 
3838337883
ISBN 13 
9783838337883
Reliure
Broché
Nombre de pages
84
Coordonnées du fabricant
non disponible
Personne responsable
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