Synopsis
Web Marketing is the process of building and maintaining customer relationship through online activities to facilitate the exchange of ideas, products, and services that satisfy the goals of both parties. With the emergence of the internet and its associated technology-enables, screen-to-face interfaces, a new era of marketing has emerged. The internet continues to grow as a medium for commerce, allowing a company to conduct business everywhere all the time. E-commerce and internet eliminate the constraints of time and distance in operating a business and enable a multitude of connections between customers, suppliers and trading partners. When a company interacts electronically with customers, buying behavior can be analyzed so that the company can customize its product and services offerings to the individual customers. This book attempts to study the market awareness of e-commerce related websites and find out the buying behavior of individuals. It analyses the key features that determines the success of internet marketing strategy and suggest strategies to improve marketing effectiveness through e-marketing program in the changed market scenario.
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
À propos de l?auteur
The main author with Bachelors in Civil Engineering, MBA and PhD is having 17 years of national and international experience with publications focussed in Marketing and Operations. He is currently working as Associate Professor, GITAM University, India.Dr. Pujari VCSMR,co-author is working as Program Director,Business,ITTIHAD UNIVERSITY,UAE.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
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Web Marketing - A Developing Country perspective
Edité par
LAP LAMBERT Academic Publishing Dez 2012, 2012
ISBN 10 : 384431654X
ISBN 13 : 9783844316544
Neuf
Taschenbuch
Vendeur : BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Allemagne
Évaluation du vendeur 5 sur 5 étoiles
Taschenbuch. Etat : Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Web Marketing is the process of building and maintaining customer relationship through online activities to facilitate the exchange of ideas, products, and services that satisfy the goals of both parties. With the emergence of the internet and its associated technology-enables, screen-to-face interfaces, a new era of marketing has emerged. The internet continues to grow as a medium for commerce, allowing a company to conduct business everywhere all the time. E-commerce and internet eliminate the constraints of time and distance in operating a business and enable a multitude of connections between customers, suppliers and trading partners. When a company interacts electronically with customers, buying behavior can be analyzed so that the company can customize its product and services offerings to the individual customers. This book attempts to study the market awareness of e-commerce related websites and find out the buying behavior of individuals. It analyses the key features that determines the success of internet marketing strategy and suggest strategies to improve marketing effectiveness through e-marketing program in the changed market scenario. 288 pp. Englisch. N° de réf. du vendeur 9783844316544
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Web Marketing - A Developing Country perspective
Edité par
LAP LAMBERT Academic Publishing, 2012
ISBN 10 : 384431654X
ISBN 13 : 9783844316544
Neuf
Couverture souple
Vendeur : moluna, Greven, Allemagne
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Etat : New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Autor/Autorin: Uppu Venkata Adi Narayana RaoThe main author with Bachelors in Civil Engineering, MBA and PhD is having 17 years of national and international experience with publications focussed in Marketing and Operations. He is currently working. N° de réf. du vendeur 5472111
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Web Marketing - A Developing Country Perspective
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VDM Verlag Dr. Mueller Aktiengesellschaft & Co. KG, 2012
ISBN 10 : 384431654X
ISBN 13 : 9783844316544
Neuf
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Etat : New. pp. 288. N° de réf. du vendeur 26128851531
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Web Marketing - A Developing Country Perspective
Edité par
VDM Verlag Dr. Mueller Aktiengesellschaft & Co. KG, 2012
ISBN 10 : 384431654X
ISBN 13 : 9783844316544
Neuf
Couverture souple
Vendeur : Majestic Books, Hounslow, Royaume-Uni
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Etat : New. Print on Demand pp. 288 2:B&W 6 x 9 in or 229 x 152 mm Perfect Bound on Creme w/Gloss Lam. N° de réf. du vendeur 131703188
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Web Marketing - A Developing Country Perspective
Edité par
VDM Verlag Dr. Mueller Aktiengesellschaft & Co. KG, 2012
ISBN 10 : 384431654X
ISBN 13 : 9783844316544
Neuf
Couverture souple
Vendeur : Biblios, Frankfurt am main, HESSE, Allemagne
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Etat : New. PRINT ON DEMAND pp. 288. N° de réf. du vendeur 18128851521
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Web Marketing - A Developing Country perspective
Edité par
LAP LAMBERT Academic Publishing Dez 2012, 2012
ISBN 10 : 384431654X
ISBN 13 : 9783844316544
Neuf
Taschenbuch
Vendeur : buchversandmimpf2000, Emtmannsberg, BAYE, Allemagne
Évaluation du vendeur 5 sur 5 étoiles
Taschenbuch. Etat : Neu. This item is printed on demand - Print on Demand Titel. Neuware -Web Marketing is the process of building and maintaining customer relationship through online activities to facilitate the exchange of ideas, products, and services that satisfy the goals of both parties. With the emergence of the internet and its associated technology-enables, screen-to-face interfaces, a new era of marketing has emerged. The internet continues to grow as a medium for commerce, allowing a company to conduct business everywhere all the time. E-commerce and internet eliminate the constraints of time and distance in operating a business and enable a multitude of connections between customers, suppliers and trading partners. When a company interacts electronically with customers, buying behavior can be analyzed so that the company can customize its product and services offerings to the individual customers. This book attempts to study the market awareness of e-commerce related websites and find out the buying behavior of individuals. It analyses the key features that determines the success of internet marketing strategy and suggest strategies to improve marketing effectiveness through e-marketing program in the changed market scenario.VDM Verlag, Dudweiler Landstraße 99, 66123 Saarbrücken 288 pp. Englisch. N° de réf. du vendeur 9783844316544
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Web Marketing - A Developing Country perspective
Edité par
LAP LAMBERT Academic Publishing, 2012
ISBN 10 : 384431654X
ISBN 13 : 9783844316544
Neuf
Taschenbuch
Vendeur : AHA-BUCH GmbH, Einbeck, Allemagne
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Taschenbuch. Etat : Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Web Marketing is the process of building and maintaining customer relationship through online activities to facilitate the exchange of ideas, products, and services that satisfy the goals of both parties. With the emergence of the internet and its associated technology-enables, screen-to-face interfaces, a new era of marketing has emerged. The internet continues to grow as a medium for commerce, allowing a company to conduct business everywhere all the time. E-commerce and internet eliminate the constraints of time and distance in operating a business and enable a multitude of connections between customers, suppliers and trading partners. When a company interacts electronically with customers, buying behavior can be analyzed so that the company can customize its product and services offerings to the individual customers. This book attempts to study the market awareness of e-commerce related websites and find out the buying behavior of individuals. It analyses the key features that determines the success of internet marketing strategy and suggest strategies to improve marketing effectiveness through e-marketing program in the changed market scenario. N° de réf. du vendeur 9783844316544
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Web Marketing - A Developing Country perspective
Edité par
LAP LAMBERT Academic Publishing, 2012
ISBN 10 : 384431654X
ISBN 13 : 9783844316544
Neuf
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paperback. Etat : New. NEW. SHIPS FROM MULTIPLE LOCATIONS. book. N° de réf. du vendeur ERICA829384431654X6
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