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An Experimental research on Consumer Behavior; using Service and Product: How Consumers React to Process and Outcomes while using different Services and Products: A Mental Simulation Study - Couverture souple
Synopsis
The main objective of this research applies to new Products and Services launched in the market and how consumer's attitude, purchase intentions and ease of use towards product and service, differ while imagining about the process of the Product use in comparison with its Outcome and process of using a service in comparison with its Outcome. The overall purpose of the experimental study is to make key contribution to the literature which is concerned with the mental simulation techniques; Process and Outcomes of products and services related with the consumer involvement and attractiveness ? the results give a deeper insight into how companies can focus on advertising their benefits by understanding consumer psychology.
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À propos de l?auteur
Having completed Engineering in Computer Science from India, I moved to Cass Business School, London to pursue my post graduation in Management. A fantastic learning environment and exposure to latest market trends led me to have a live experimental research on Consumer behavior with latest and different products and services in the market.
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An Experimental research on Consumer Behavior; using Service and Product
Edité par
LAP LAMBERT Academic Publishing Apr 2011, 2011
ISBN 10 : 3844328068
ISBN 13 : 9783844328066
Neuf
Taschenbuch
Vendeur : BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Allemagne
Évaluation du vendeur 5 sur 5 étoiles
Taschenbuch. Etat : Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -The main objective of this research applies to new Products and Services launched in the market and how consumer's attitude, purchase intentions and ease of use towards product and service, differ while imagining about the process of the Product use in comparison with its Outcome and process of using a service in comparison with its Outcome. The overall purpose of the experimental study is to make key contribution to the literature which is concerned with the mental simulation techniques; Process and Outcomes of products and services related with the consumer involvement and attractiveness the results give a deeper insight into how companies can focus on advertising their benefits by understanding consumer psychology. 76 pp. Englisch. N° de réf. du vendeur 9783844328066
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An Experimental research on Consumer Behavior; using Service and Product
Edité par
VDM Verlag Dr. Mueller Aktiengesellschaft & Co. KG, 2011
ISBN 10 : 3844328068
ISBN 13 : 9783844328066
Neuf
Couverture souple
Vendeur : Books Puddle, New York, NY, Etats-Unis
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Etat : New. pp. 76. N° de réf. du vendeur 26128899724
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An Experimental research on Consumer Behavior; using Service and Product
Edité par
VDM Verlag Dr. Mueller Aktiengesellschaft & Co. KG, 2011
ISBN 10 : 3844328068
ISBN 13 : 9783844328066
Neuf
Couverture souple
Vendeur : Biblios, Frankfurt am main, HESSE, Allemagne
Évaluation du vendeur 5 sur 5 étoiles
Etat : New. PRINT ON DEMAND pp. 76. N° de réf. du vendeur 18128899718
Quantité disponible : 4 disponible(s)
Image d'archives
An Experimental research on Consumer Behavior; using Service and Product
Edité par
VDM Verlag Dr. Mueller Aktiengesellschaft & Co. KG, 2011
ISBN 10 : 3844328068
ISBN 13 : 9783844328066
Neuf
Couverture souple
Vendeur : Majestic Books, Hounslow, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
Etat : New. Print on Demand pp. 76 2:B&W 6 x 9 in or 229 x 152 mm Perfect Bound on Creme w/Gloss Lam. N° de réf. du vendeur 131687763
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An Experimental research on Consumer Behavior using Service and Product
Edité par
LAP LAMBERT Academic Publishing, 2011
ISBN 10 : 3844328068
ISBN 13 : 9783844328066
Neuf
Couverture souple
Vendeur : moluna, Greven, Allemagne
Évaluation du vendeur 5 sur 5 étoiles
Etat : New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Autor/Autorin: Bhatt SnigdhaHaving completed Engineering in Computer Science from India, I moved to Cass Business School, London to pursue my post graduation in Management. A fantastic learning environment and exposure to latest market trends led m. N° de réf. du vendeur 5473206
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An Experimental research on Consumer Behavior; using Service and Product
Edité par
LAP LAMBERT Academic Publishing Apr 2011, 2011
ISBN 10 : 3844328068
ISBN 13 : 9783844328066
Neuf
Taschenbuch
Vendeur : buchversandmimpf2000, Emtmannsberg, BAYE, Allemagne
Évaluation du vendeur 5 sur 5 étoiles
Taschenbuch. Etat : Neu. Neuware -The main objective of this research applies to new Products and Services launched in the market and how consumer''s attitude, purchase intentions and ease of use towards product and service, differ while imagining about the process of the Product use in comparison with its Outcome and process of using a service in comparison with its Outcome. The overall purpose of the experimental study is to make key contribution to the literature which is concerned with the mental simulation techniques; Process and Outcomes of products and services related with the consumer involvement and attractiveness ¿ the results give a deeper insight into how companies can focus on advertising their benefits by understanding consumer psychology.Books on Demand GmbH, Überseering 33, 22297 Hamburg 76 pp. Englisch. N° de réf. du vendeur 9783844328066
Quantité disponible : 2 disponible(s)
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An Experimental research on Consumer Behavior; using Service and Product : How Consumers React to Process and Outcomes while using different Services and Products: A Mental Simulation Study
Edité par
LAP LAMBERT Academic Publishing, 2011
ISBN 10 : 3844328068
ISBN 13 : 9783844328066
Neuf
Taschenbuch
Vendeur : AHA-BUCH GmbH, Einbeck, Allemagne
Évaluation du vendeur 5 sur 5 étoiles
Taschenbuch. Etat : Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - The main objective of this research applies to new Products and Services launched in the market and how consumer's attitude, purchase intentions and ease of use towards product and service, differ while imagining about the process of the Product use in comparison with its Outcome and process of using a service in comparison with its Outcome. The overall purpose of the experimental study is to make key contribution to the literature which is concerned with the mental simulation techniques; Process and Outcomes of products and services related with the consumer involvement and attractiveness the results give a deeper insight into how companies can focus on advertising their benefits by understanding consumer psychology. N° de réf. du vendeur 9783844328066
Quantité disponible : 1 disponible(s)
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An Experimental research on Consumer Behavior; using Service and Product: How Consumers React to Process and Outcomes while using different Services and Products: A Mental Simulation Study
Edité par
LAP LAMBERT Academic Publishing, 2011
ISBN 10 : 3844328068
ISBN 13 : 9783844328066
Neuf
paperback
Vendeur : Mispah books, Redhill, SURRE, Royaume-Uni
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paperback. Etat : New. New. book. N° de réf. du vendeur ERICA82938443280686
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