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Social Networking Technologies and Their Implications for Commerce: The growing phenomenon of social media is affecting the way by which marketing and advertising are carried out - Couverture souple
Synopsis
With social networking sites continuing to sign up thousands of new members combined with increased popularity of online shopping due to its convenience and economic benefits, a new form of commerce is emerging. It is known as Social Commerce. This report looks at how the staggering growth of Facebook to over 600 million active members in under a decade (Carlson, 2011) has led to a social network that is now not only influencing how people communicate with each other but is also affecting how consumers purchase items and have these items marketed to them. People are buying in social ‘tribes’ in order to get the best deals and are relying on each other to make the right decisions. They are doing all this directly through their social network and as a result marketing and advertising professionals are having to rewrite the rule books.
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Social Networking Technologies and Their Implications for Commerce
Edité par
LAP LAMBERT Academic Publishing Nov 2011, 2011
ISBN 10 : 3846545732
ISBN 13 : 9783846545737
Neuf
Taschenbuch
Vendeur : BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Allemagne
Évaluation du vendeur 5 sur 5 étoiles
Taschenbuch. Etat : Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -With social networking sites continuing to sign up thousands of new members combined with increased popularity of online shopping due to its convenience and economic benefits, a new form of commerce is emerging. It is known as Social Commerce. This report looks at how the staggering growth of Facebook to over 600 million active members in under a decade (Carlson, 2011) has led to a social network that is now not only influencing how people communicate with each other but is also affecting how consumers purchase items and have these items marketed to them. People are buying in social tribes in order to get the best deals and are relying on each other to make the right decisions. They are doing all this directly through their social network and as a result marketing and advertising professionals are having to rewrite the rule books. 60 pp. Englisch. N° de réf. du vendeur 9783846545737
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Social Networking Technologies and Their Implications for Commerce
Edité par
LAP LAMBERT Academic Publishing, 2011
ISBN 10 : 3846545732
ISBN 13 : 9783846545737
Neuf
Couverture souple
Vendeur : moluna, Greven, Allemagne
Évaluation du vendeur 5 sur 5 étoiles
Etat : New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Autor/Autorin: Page TomTom mainly teaches electronic product design and has been working between the fields of Interaction, physical computing and electronic product design for the last couple of years. His main interests lie in the area of technol. N° de réf. du vendeur 5498114
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Social Networking Technologies and Their Implications for Commerce
Edité par
LAP LAMBERT Academic Publishing Nov 2011, 2011
ISBN 10 : 3846545732
ISBN 13 : 9783846545737
Neuf
Taschenbuch
Vendeur : buchversandmimpf2000, Emtmannsberg, BAYE, Allemagne
Évaluation du vendeur 5 sur 5 étoiles
Taschenbuch. Etat : Neu. This item is printed on demand - Print on Demand Titel. Neuware -With social networking sites continuing to sign up thousands of new members combined with increased popularity of online shopping due to its convenience and economic benefits, a new form of commerce is emerging. It is known as Social Commerce. This report looks at how the staggering growth of Facebook to over 600 million active members in under a decade (Carlson, 2011) has led to a social network that is now not only influencing how people communicate with each other but is also affecting how consumers purchase items and have these items marketed to them. People are buying in social 'tribes' in order to get the best deals and are relying on each other to make the right decisions. They are doing all this directly through their social network and as a result marketing and advertising professionals are having to rewrite the rule books.VDM Verlag, Dudweiler Landstraße 99, 66123 Saarbrücken 60 pp. Englisch. N° de réf. du vendeur 9783846545737
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Social Networking Technologies and Their Implications for Commerce : The growing phenomenon of social media is affecting the way by which marketing and advertising are carried out
Edité par
LAP LAMBERT Academic Publishing, 2011
ISBN 10 : 3846545732
ISBN 13 : 9783846545737
Neuf
Taschenbuch
Vendeur : AHA-BUCH GmbH, Einbeck, Allemagne
Évaluation du vendeur 5 sur 5 étoiles
Taschenbuch. Etat : Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - With social networking sites continuing to sign up thousands of new members combined with increased popularity of online shopping due to its convenience and economic benefits, a new form of commerce is emerging. It is known as Social Commerce. This report looks at how the staggering growth of Facebook to over 600 million active members in under a decade (Carlson, 2011) has led to a social network that is now not only influencing how people communicate with each other but is also affecting how consumers purchase items and have these items marketed to them. People are buying in social tribes in order to get the best deals and are relying on each other to make the right decisions. They are doing all this directly through their social network and as a result marketing and advertising professionals are having to rewrite the rule books. N° de réf. du vendeur 9783846545737
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Social Networking Technologies and Their Implications for Commerce | The growing phenomenon of social media is affecting the way by which marketing and advertising are carried out
Edité par
LAP LAMBERT Academic Publishing, 2011
ISBN 10 : 3846545732
ISBN 13 : 9783846545737
Neuf
Taschenbuch
Vendeur : preigu, Osnabrück, Allemagne
Évaluation du vendeur 5 sur 5 étoiles
Taschenbuch. Etat : Neu. Social Networking Technologies and Their Implications for Commerce | The growing phenomenon of social media is affecting the way by which marketing and advertising are carried out | Tom Page (u. a.) | Taschenbuch | 60 S. | Englisch | 2011 | LAP LAMBERT Academic Publishing | EAN 9783846545737 | Verantwortliche Person für die EU: BoD - Books on Demand, In de Tarpen 42, 22848 Norderstedt, info[at]bod[dot]de | Anbieter: preigu. N° de réf. du vendeur 106724544
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Social Networking Technologies and Their Implications for Commerce: The growing phenomenon of social media is affecting the way by which marketing and advertising are carried out
Edité par
LAP LAMBERT Academic Publishing, 2011
ISBN 10 : 3846545732
ISBN 13 : 9783846545737
Neuf
paperback
Vendeur : Mispah books, Redhill, SURRE, Royaume-Uni
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paperback. Etat : New. NEW. SHIPS FROM MULTIPLE LOCATIONS. book. N° de réf. du vendeur ERICA82938465457326
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