Due to the dramatic shifts in the knowledge economy, this book provides a significant departure from traditional strategic management concepts and practice. Designed for both advanced students and business managers, it presents a unique combination of new strategic management theory, carefully selected strategic management articles by prominent scholars such as Gary Hamel, Michael Porter, Peter Senge, and real--world case studies. On top of this, the authors link powerful new benchmarks in strategic management thinking, including the concepts of Socio--Cultural Network Dynamics, Systemic Scorecards, and Customer Knowledge Management with practical business challenges and solutions of blue--chip companies with a superior performance (Lafite--Rothschild, Who's Who, Holcim, BRL Hardy, Kuoni BTI, Deutsche Bank, Unisys, Novartis).
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
MARIUS LEIBOLD is Professor in Strategic International Management at Stellenbosch University (SU), South Africa, and also Professor in Strategic Management at Business School Netherlands International. He holds visiting positions at North American and European universities, and is a director of the WISE research program at International University of Bremen. His research focus is on business models for global competitiveness, disruptive innovation, and strategic values. GILBERT J.B.PROBST is Professor in Organizational Behavior and Management at the University of Geneva, Switzerland, where he also directs the MBA program. Prior to Geneva, he taught as a visiting faculty member at the Wharton School in Philadelphia. He received his Ph.D. from the University of St.Gallen. He is founder and chairman of the Geneva Knowledge Forum, comprising 20 multinationals, and co-author of Managing Knowledge (published by Wiley). He also serves as a board member of major companies and training institutions. MICHAEL GIBBERT is Assistant Professor in Strategic Management at the Institute for Economics and Management, Bocconi University, Italy. His previous positions were at Ludwig Maximilians University in Munich, Stellenbosch University (visiting faculty member) and INSEAD, France (research associate). His reseach focus is on learning networks, competitive strategy and generalizability in strategy research.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
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