Poster Collection 05: Typotecture : Typography As Architectural Imagery - Couverture souple

Museum Fur Gestaltung

 
9783907078891: Poster Collection 05: Typotecture : Typography As Architectural Imagery

Synopsis

Typotektur takes a look at posters from various countries and periods, which share a special feature of typography: the tendency to break out of the two-dimensional space of lettering and establish hybrid links with architecture. Letters, words, or entire sentences form architectural figures, which can be read both as pictures and as words. The playful handling of typography has led to an exhilarating wealth of variations in the history of poster art. Starting with contemporary poster design, the widely divergent strands of development in the architectural treatment of lettering are traced back in time through the twentieth century.

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Présentation de l'éditeur

Typotektur takes a look at posters from various countries and periods, which share a special feature of typography: the tendency to break out of the two-dimensional space of lettering and establish hybrid links with architecture. Letters, words, or entire sentences form architectural figures, which can be read both as pictures and as words. The playful handling of typography has led to an exhilarating wealth of variations in the history of poster art. Starting with contemporary poster design, the widely divergent strands of development in the architectural treatment of lettering are traced back in time through the twentieth century.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.