Articles liés à WHEN PAINTING BE SMART: THREE ESSAYS ON A HIDDEN CHAMPION...
Synopsis
This book describes, on the occasion of a 125th anniversary, the development of a „family business“ that has taken on the task of shaping a niche sector that is rather very traditional and fragmented in terms of market potential. By increasing its turnover eighty-fold over the last 45 years, it has demonstrated great success, which its employees can point to with pride. At the same time, may they also understand the meaning and purpose of their existence, which is rooted in a macroeconomic context and develop it further!
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