The beauty of time travel : The work of Ramdane Touhami and the Agency Art Recherche Industrie for Officine Universelle Buly - Couverture rigide

Gestalten; Agency Art Recherche Industrie

Couverture rigide

ISBN 10 : 3967040194 ISBN 13 : 9783967040197

Editeur : DIE GESTALTEN VERLAG, 2021

Synopsis

It all started with a Balzac novel, a flea market find, and a jolt of creative inspiration. Fast-forward to the present day and Officine Universelle Buly has grown to become a true heavyweight in the beauty industry. Sold in almost every corner of the world, co-founder Ramdane Touhami infused an appreciation for all things vintage with a spirit of conquest and innovation to offer a coveted-catalogue of premium products. So how was a forgotten brand from the 19th-century revived and transformed into one of the most loved names of today? And what exactly underpins this unprecedented retail concept? Presented by its protagonists, The Beauty of Time Travel looks at the meticulous work carried out by creative entrepreneur Touhami along with his agency Art Recherche Industrie. It dissects the Buly universe from A to Z, looking at it’s appetite for reinventing traditions whilst revealing the stories, tricks, and (almost) all its secrets.

A propos du livre

À propos de l?auteur

<strong>Ramdane Touhami</strong> is an internationally renowned designer, creative director, and entrepreneur. Officine Universelle Buly is known globally in the cosmetics world and also for its approach to branding. Touhami continues to head the brand alongside partner Victoire de Taillac.

À propos de la quatrième de couverture

It all started with a Balzac novel, a flea market find, and a tag. Less than a decade later, Buly 1803 is a true heavyweight of the beauty industry, sold pretty much anywhere in the world, with over 300 employees, and an infinite -and coveted- catalogue of premium beauty products. But how did founders Ramdane Touhami and Victoire de Taillac revive this forgotten brand from the 19th century and transform it into the much loved name it is today? This book dissects the Buly 1803 universe from A to Z, revealing the stories, tricks and (almost) all its secrets: from the old Swiss printer where fonts are created, to the worldwide, ever-lasting journey in search of ingredients, and the unique philosophy behind it all.

Détails de l'édition

• Éditeur: DIE GESTALTEN VERLAG
• Date d'édition: 2021
• Langue: anglais
• ISBN 10: 3967040194
• ISBN 13: 9783967040197
• Reliure: Relié
• Numéro d'édition: 1
• Nombre de pages: 440
• Éditeur: Gestalten, Touhami Ramdane
• Coordonnées du fabricant: press@gestalten.com; press@gestalten.com; ; Mariannenstr. 9-10; Berlin; 10999; Allemagne