The Use of Intensifiers in the Language of Advertising in English Media - Couverture souple

Al-Nawas, Raad; Julood, Zainab Hameed

 
9786138928584: The Use of Intensifiers in the Language of Advertising in English Media
Couverture souple
ISBN 10 : 613892858X ISBN 13 : 9786138928584
Editeur : Scholars' Press, 2020

Synopsis

This book provides an image of the effect of the use of intensifiers in the language of advertisement in English media. It is based on a study which has been conducted so as to show how the advertisers implement the language of the media, with special reference to the use of intensifiers, so as to fulfill social, psychological as well as commercial effects upon the address. A number of commercial advertisements have been elicited as the data to be manipulated. The data analysis involves providing information about using parameters such as boosters and downtoners. The findings could be valuable to scholars such as media language specialists, Applied Linguists, Sociolinguits and Psychologists.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Éditeur
Scholars' Press
Date d'édition
2020
Langue
anglais
ISBN 10 
613892858X
ISBN 13 
9786138928584
Reliure
Broché
Nombre de pages
124
Coordonnées du fabricant
non disponible
Personne responsable
non disponible