Service Marketing - A Case Study with Special Reference to TTD: Service Marketing - A Case Study with Special Reference to Tirumala Tirupati Devasthanams - Couverture souple

Devaki, Dr. A.; Venkateswarlu, Prof. M.

 
9786200260239: Service Marketing - A Case Study with Special Reference to TTD: Service Marketing - A Case Study with Special Reference to Tirumala Tirupati Devasthanams
Couverture souple
ISBN 10 : 6200260230 ISBN 13 : 9786200260239
Editeur : LAP LAMBERT Academic Publishing, 2022

Synopsis

The origin of pilgrimage is difficult to determine, but deliberately visiting powerful sites is a practice that predates antiquity. Pilgrimages have long been a common features of many world religions including Buddhism, Hinduism, Judaism, Islam, Christianity and Shinto. Religious and Spiritual Tourism refers to travel for religious or spiritual purposes, such as undertaking a pilgrimage and visit in sacred places or sites. A pilgrimage is a sacred journey undertaken for a spiritual purpose, values or truth. A person who makes a journey to a sacred place or shrine of importance to a person’s belief and faith is called a pilgrim.The present study attempts to evaluate the quality of pilgrim services provided by Tirumala Tirupati Devasthanams and the satisfaction of the pilgrims with the services provided. It involves interviewing 1384 pilgrims during the one year period about their economic, demographic, travel behaviour characters, extent of utilization of services provided, perception of pilgrims with services provided by Tirumala Tirupati Devasthanams.

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Éditeur
LAP LAMBERT Academic Publishing
Date d'édition
2022
Langue
anglais
ISBN 10 
6200260230
ISBN 13 
9786200260239
Reliure
Broché
Nombre de pages
216
Coordonnées du fabricant
non disponible
Personne responsable
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