Articles liés à Impact of Geographical Indication in Horticulture Sector...

Impact of Geographical Indication in Horticulture Sector in India: An Analytical Study - Couverture souple

Rajeshwaran, M.; Rani, A. Janaki

 
9786202062251: Impact of Geographical Indication in Horticulture Sector in India: An Analytical Study
Couverture souple
ISBN 10 : 6202062258 ISBN 13 : 9786202062251
Editeur : LAP LAMBERT Academic Publishing, 2017

Synopsis

Floriculture is considered as the most colorful sector of horticulture and emerged as an important source of income for small and marginal farmers. India is poised to become the top flower trading center in globe. Jasmine flower known for its powerful, mysteriously attractive and seductive fragrance which got Geographical Indication during January 2013 in the name Madurai Malli because of its place of origin Madurai, Tamil Nadu which is southern part of India. GI tag helps in increasing the price of the product at international markets and leads to sustainable Development of farming community. Even though Madurai Malli got GI, the spread of knowledge on GI and Consumer awareness is still low only. Promotion of GI products and awareness would help the producers to gain premium price within the country and international markets. Hence, above issues need to be addressed more empirically. Therefore, an attempt was made to study the awareness on GI of Madurai Malli and its Perceived Socio Economic Impact among Jasmine Growers in Tamil Nadu. This will benefit the farmers, extension workers, researchers and policy makers to know the real impact of GI in floriculture sector.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Présentation de l'éditeur

Floriculture is considered as the most colorful sector of horticulture and emerged as an important source of income for small and marginal farmers. India is poised to become the top flower trading center in globe. Jasmine flower known for its powerful, mysteriously attractive and seductive fragrance which got Geographical Indication during January 2013 in the name Madurai Malli because of its place of origin Madurai, Tamil Nadu which is southern part of India. GI tag helps in increasing the price of the product at international markets and leads to sustainable Development of farming community. Even though Madurai Malli got GI, the spread of knowledge on GI and Consumer awareness is still low only. Promotion of GI products and awareness would help the producers to gain premium price within the country and international markets. Hence, above issues need to be addressed more empirically. Therefore, an attempt was made to study the awareness on GI of Madurai Malli and its Perceived Socio Economic Impact among Jasmine Growers in Tamil Nadu. This will benefit the farmers, extension workers, researchers and policy makers to know the real impact of GI in floriculture sector.

Biographie de l'auteur

Completed Under Graduate and Post Graduate in Tamil Nadu Agricultural University, India. Specialized in Agricultural Extension. The area of specialization is Impact Assessment and Communication studies. Co- Author is my chairman and specialized in Impact Assessment and Participatory Approaches. She has rich experience in teaching and research.

Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.

Éditeur
LAP LAMBERT Academic Publishing
Date d'édition
2017
Langue
anglais
ISBN 10 
6202062258
ISBN 13 
9786202062251
Reliure
Broché
Nombre de pages
148
Coordonnées du fabricant
non disponible
Personne responsable
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