Synopsis
HIV and AIDS communication campaigns in Kenya have not been successful among the youth given that majority lack understanding of the communicated messages. This book targets Health Communication scholars and students. It looks at the influence of Mass Media in shaping HIV and AIDS Risk Perception among the youth and explains how these perceptions inform their behaviour with respect to sexual choices. Risk perception is considered as the first step towards behaviour change. Through the Mass Media, numerous gains have been realised in reducing new HIV infections in developing countries and Behaviour Change is at the centre of this HIV and AIDS response. Understanding the power of Mass Media in this sense will give the reader an opportunity to leverage on the discussions and develop communication campaigns that are effective in creating an environment in which there is heightened recognition of personal risk.
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The Influence of Mass Media in Shaping HIV and AIDS Risk Perceptions
Edité par
LAP Lambert Academic Publishing Nov 2017, 2017
ISBN 10 : 6202065443
ISBN 13 : 9786202065443
Neuf
Taschenbuch
Vendeur : BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Allemagne
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Taschenbuch. Etat : Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -HIV and AIDS communication campaigns in Kenya have not been successful among the youth given that majority lack understanding of the communicated messages. This book targets Health Communication scholars and students. It looks at the influence of Mass Media in shaping HIV and AIDS Risk Perception among the youth and explains how these perceptions inform their behaviour with respect to sexual choices. Risk perception is considered as the first step towards behaviour change. Through the Mass Media, numerous gains have been realised in reducing new HIV infections in developing countries and Behaviour Change is at the centre of this HIV and AIDS response. Understanding the power of Mass Media in this sense will give the reader an opportunity to leverage on the discussions and develop communication campaigns that are effective in creating an environment in which there is heightened recognition of personal risk. 60 pp. Englisch. N° de réf. du vendeur 9786202065443
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The Influence of Mass Media in Shaping HIV and AIDS Risk Perceptions
Edité par
LAP LAMBERT Academic Publishing, 2017
ISBN 10 : 6202065443
ISBN 13 : 9786202065443
Neuf
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Vendeur : Revaluation Books, Exeter, Royaume-Uni
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Paperback. Etat : Brand New. 60 pages. 8.66x5.91x0.14 inches. In Stock. N° de réf. du vendeur zk6202065443
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The Influence of Mass Media in Shaping HIV and AIDS Risk Perceptions
Edité par
LAP LAMBERT Academic Publishing, 2017
ISBN 10 : 6202065443
ISBN 13 : 9786202065443
Neuf
Couverture souple
Vendeur : moluna, Greven, Allemagne
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Etat : New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Autor/Autorin: Khasiani-Omoke MercyPhDc in Communication, School of Communication Daystar University, Nairobi. Major Field: Development Communication. Research Interest: Children, Adolescents and Health Communication. Presentations: Adolescents, So. N° de réf. du vendeur 385924203
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The Influence of Mass Media in Shaping HIV and AIDS Risk Perceptions
Edité par
LAP LAMBERT Academic Publishing Nov 2017, 2017
ISBN 10 : 6202065443
ISBN 13 : 9786202065443
Neuf
Taschenbuch
Vendeur : buchversandmimpf2000, Emtmannsberg, BAYE, Allemagne
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Taschenbuch. Etat : Neu. This item is printed on demand - Print on Demand Titel. Neuware -HIV and AIDS communication campaigns in Kenya have not been successful among the youth given that majority lack understanding of the communicated messages. This book targets Health Communication scholars and students. It looks at the influence of Mass Media in shaping HIV and AIDS Risk Perception among the youth and explains how these perceptions inform their behaviour with respect to sexual choices. Risk perception is considered as the first step towards behaviour change. Through the Mass Media, numerous gains have been realised in reducing new HIV infections in developing countries and Behaviour Change is at the centre of this HIV and AIDS response. Understanding the power of Mass Media in this sense will give the reader an opportunity to leverage on the discussions and develop communication campaigns that are effective in creating an environment in which there is heightened recognition of personal risk.VDM Verlag, Dudweiler Landstraße 99, 66123 Saarbrücken 60 pp. Englisch. N° de réf. du vendeur 9786202065443
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The Influence of Mass Media in Shaping HIV and AIDS Risk Perceptions
Edité par
LAP Lambert Academic Publishing, 2017
ISBN 10 : 6202065443
ISBN 13 : 9786202065443
Neuf
Taschenbuch
Vendeur : AHA-BUCH GmbH, Einbeck, Allemagne
Évaluation du vendeur 5 sur 5 étoiles
Taschenbuch. Etat : Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - HIV and AIDS communication campaigns in Kenya have not been successful among the youth given that majority lack understanding of the communicated messages. This book targets Health Communication scholars and students. It looks at the influence of Mass Media in shaping HIV and AIDS Risk Perception among the youth and explains how these perceptions inform their behaviour with respect to sexual choices. Risk perception is considered as the first step towards behaviour change. Through the Mass Media, numerous gains have been realised in reducing new HIV infections in developing countries and Behaviour Change is at the centre of this HIV and AIDS response. Understanding the power of Mass Media in this sense will give the reader an opportunity to leverage on the discussions and develop communication campaigns that are effective in creating an environment in which there is heightened recognition of personal risk. N° de réf. du vendeur 9786202065443
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The Influence of Mass Media in Shaping HIV and AIDS Risk Perceptions
Edité par
LAP LAMBERT Academic Publishing, 2017
ISBN 10 : 6202065443
ISBN 13 : 9786202065443
Neuf
Taschenbuch
Vendeur : preigu, Osnabrück, Allemagne
Évaluation du vendeur 5 sur 5 étoiles
Taschenbuch. Etat : Neu. The Influence of Mass Media in Shaping HIV and AIDS Risk Perceptions | Mercy Khasiani-Omoke | Taschenbuch | 60 S. | Englisch | 2017 | LAP LAMBERT Academic Publishing | EAN 9786202065443 | Verantwortliche Person für die EU: BoD - Books on Demand, In de Tarpen 42, 22848 Norderstedt, info[at]bod[dot]de | Anbieter: preigu. N° de réf. du vendeur 110443090
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