Articles liés à Events Management: Community and Technology Perspectives

Events Management: Community and Technology Perspectives - Couverture souple

Ranasinghe, Ruwan; Nawarathna, Dhananjaya

 
9786202527187: Events Management: Community and Technology Perspectives
Couverture souple
ISBN 10 : 6202527188 ISBN 13 : 9786202527187
Editeur : LAP LAMBERT Academic Publishing, 2020

Synopsis

Events are becoming an integral part of tourism development and marketing strategies. Mega-events can attract very large numbers of event visitors and can have a large cost or psychological effect. Advocating residents to support for mega-events is a complex topic of discussion. Therefore, the proposed model integrates residents’ perceived event impacts and perceived quality of life in shaping their support for mega-events. The Olympic Park residential area in Beijing, where the 2008 Summer Olympic Games were held, was identified as fertile ground for testing the proposed model. Structural equation modeling was performed to test the proposed model and findings endorsed by applying Maslow’s theory in predicting residents’ support for mega-events.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Éditeur
LAP LAMBERT Academic Publishing
Date d'édition
2020
Langue
anglais
ISBN 10 
6202527188
ISBN 13 
9786202527187
Reliure
Broché
Nombre de pages
76
Coordonnées du fabricant
non disponible
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