Social Networking, Consumer Behavior and Marketing Home Business: Evidences from Klang Valley in Malaysia - Couverture souple

Tham, Jacquline; Azam, S. M. Ferdous; Khatibi, Ali

 
9786203583472: Social Networking, Consumer Behavior and Marketing Home Business: Evidences from Klang Valley in Malaysia
Couverture souple
ISBN 10 : 6203583472 ISBN 13 : 9786203583472
Editeur : LAP LAMBERT Academic Publishing, 2021

Synopsis

This book looks at how people use social media to advertise their home businesses. The aim is to use social networking as a marketing tool to assist home entrepreneurs. The research is being carried out in the Klang Valley, which includes Kuala Lumpur, Selangor, Negeri Sembilan, and Melaka. Many home companies do not know that their marketing is not professional or ethical, according to the report. The government can assist this home company by providing appropriate business courses and ensuring compliance with the legislation.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Éditeur
LAP LAMBERT Academic Publishing
Date d'édition
2021
Langue
anglais
ISBN 10 
6203583472
ISBN 13 
9786203583472
Reliure
Broché
Nombre de pages
96
Coordonnées du fabricant
non disponible
Personne responsable
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